New Color for Fender 2013 - Page 6

StrangerDanger · #**101** 12-29-2012, 04:34 PM

Aztec Gold?!?!? Where is my friggin Aztec Gold?

sneha1965 · #**102** 12-29-2012, 04:36 PM

Any 60's custom Fender colors.

Pet Sounds · #**103** 12-29-2012, 05:04 PM

Fender's colors have been crap since 1999, and I'm not kidding about that. I was glad to see they brought back Olympic White in 2008 (and I bought one), but most of the "extra" colors outside of the requisite black and 'burst have been very lame. It's not brain surgery to rotate in the '60s custom colors and add something out of the box once in awhile.

**TheAnalogKid** · #**104** 12-29-2012, 05:22 PM

I'm surprised nobody has yet asked this, so here I go:

...deep breath
...exhale

Which blue shade/tint is the best for metal?

David281189 · #**105** 12-29-2012, 05:23 PM

every fender american standard instrument got those two new colors. even the fretless and left handed versions. looks like they got a big load of that color cheap and now paint everything they have with it until it's gone -.-

look a those new american vintage line, the guitars were already released earlier this year. they have some really nice colors. but that mystic blue and red is such a joke...it looks like a squier.
squier acutally makes really good basses for beginners, but i dont want to buy an american standard bass for 1100 $ -1400 $ with the looks of a squier. they have sooo many colors to choose from and thats what they come up with. ***!!!
that was probably the worst decision fender made in the last 4 years. they still have a great reputation IMO and could sell much more of their products if they would just release more of the old colors.
they don't need to use nitro finish, thats not cheap, everyone knows. but that is ridiculous!

sneha1965 · #**106** 12-29-2012, 05:27 PM

I don't wish to turn this into a Fender bash because I love Fender basses but for want I want:60's custom color, bound jazz width neck with dot inlays on a P bass, I would have to pay for a Master Built CS. My next bass will be a G&L because these things are options at a on a US made bass at a non CS price.

David281189 · #**107** 12-29-2012, 05:46 PM

i love fender too...don't get me wrong

i just don't get it why they, whoever that is, marketing management or whatever, apparently make a decision that would not generate as much money as they could (from an economical standpoint) with the for example 60s custom colors.
since 2008 their quality and quality control really increased a lot and IMO it was a big step in the right direction, but that is just a bummer...

Anthony Barrett · #**108** 12-29-2012, 05:52 PM

I can only come to the conclusion that they use the demand for certain colors and / or finish options to drive their product placement. As a CS owner, would I pay an extra $2k to get a Sonic Blue P Bass if I could get it in an Am. Standard? Heck no. So why offer the high demand option on AM. Standards? Product segmentation. Get the best price for the highest demand. Now, the economies of scale and volume margins that Fender could generate if they opened up the Standards to these consumer demands is another debate... I guess they sell "enough" Am. Standards notwithstanding...

EagleMoon · #**109** 12-29-2012, 06:08 PM

From a purely marketing standpoint, primary colors (opposed to tertiary) seem a bit cheap for one reason because they're associated with children's toys. Especially this shade of blue and red. Think Legos or wood blocks. Bad choice to make such colors on a bass that they want to present as a "professional" instrument.

msaone · #**110** 12-29-2012, 06:09 PM

Nice, now if they would off it sans pick guard. I know they come off, but who wants holes all over?

Anthony Barrett · #**111** 12-29-2012, 06:10 PM

Quote:

Originally Posted by EagleMoon

From a purely marketing standpoint, primary colors (opposed to tertiary) seem a bit cheap for one reason because they're associated with children's toys. Especially this shade of blue and red. Think Legos or wood blocks. Bad choice to make such colors on a bass that they want to present as a "professional" instrument.

+1

Pet Sounds · #**112** 12-29-2012, 06:33 PM

Quote:

Originally Posted by Anthony Barrett

I can only come to the conclusion that they use the demand for certain colors and / or finish options to drive their product placement. As a CS owner, would I pay an extra $2k to get a Sonic Blue P Bass if I could get it in an Am. Standard? Heck no. So why offer the high demand option on AM. Standards? Product segmentation. Get the best price for the highest demand. Now, the economies of scale and volume margins that Fender could generate if they opened up the Standards to these consumer demands is another debate... I guess they sell "enough" Am. Standards notwithstanding...

The flaw in that logic, of course, is that you could buy a G&L JB, for example, instead of the Fender and get an amazing finish.

Anthony Barrett · #**113** 12-29-2012, 06:34 PM

Quote:

Originally Posted by Pet Sounds

The flaw in that logic, of course, is that you could buy a G&L JB, for example, instead of the Fender and get an amazing finish.

That assumes you want or desire a G&L... I personally have no attraction to them. Some people just want a Fender...

Silver Blues · #**114** 12-29-2012, 06:37 PM

Quote:

Originally Posted by jonnyJazzBasd

i like the colbalt blue jaguar that fender made

+1. That thing is neat.

--Silvie

s_mcsleazy · #**115** 12-29-2012, 06:40 PM

Quote:

Originally Posted by TheAnalogKid

I'm surprised nobody has yet asked this, so here I go:

...deep breath
...exhale

Which blue shade/tint is the best for metal?

the blackest blue

and ok, i've been saying this for like 5 bloody years at this point but FENDER, give us some bloody cool colours. this is the ford standard colour chart in the uk for the mk-2 escort which was a car made in the 70's

do you notice somthing? varity for god sake. the american standard series is ment to be a flagship line. give us some nice colours or shades. or hell, atleast let us pay extra for things like a matching headstock and custom colours.

Anthony Barrett · #**116** 12-29-2012, 06:42 PM

Quote:

Originally Posted by s_mcsleazy

the blackest blue

and ok, i've been saying this for like 5 bloody years at this point but FENDER, give us some bloody cool colours. this is the ford standard colour chart in the uk for the mk-2 escort which was a car made in the 70's

do you notice somthing? varity for god sake. the american standard series is ment to be a flagship line. give us some nice colours or shades. or hell, atleast let us pay extra for things like a matching headstock and custom colours.

Nice post Mate. Totally concur and miss my old Mk 2 Ford Escort too!

Pet Sounds · #**117** 12-29-2012, 06:43 PM

Quote:

Originally Posted by Anthony Barrett

That assumes you want or desire a G&L... I personally have no attraction to them. Some people just want a Fender...

You're right. My point is that people are free to choose other quality brands if Fender doesn't deliver what they want at a competitive price.

s_mcsleazy · #**118** 12-29-2012, 06:45 PM

Quote:

Originally Posted by Anthony Barrett

Nice post Mate. Totally concur and miss my old Mk 2 Ford Escort too!

aye. just dont look up the prices on ebay. may have been fun little cars but the market for them is mental considering it was a cheep wee car.

Anthony Barrett · #**119** 12-29-2012, 06:48 PM

Quote:

Originally Posted by Pet Sounds

You're right. My point is that people are free to choose other quality brands if Fender doesn't deliver what they want at a competitive price.

Totally concur mate. I just think that the chagrin displayed in this thread is because people want a Fender, desire a Fender, but in specs that they want. It's about buying a Fender that appeals, not another brand. There are other great brands out there (like G&L), but I don't think that is the crux of this debate.

bluesblaster · #**120** 12-29-2012, 06:50 PM

pretty simple really, they sell enough cheap stuff to make up the profit from desireable American standards in classic fender colors, they could, but they probably arent going to, so they leave this option to the more expensive custom shop stuff. If you want the cool stuff its gonna cost you. They throw you a bone once in awhile just to keep you interested in their brand.
Like they say in the movies, " its nothing personal, just business"