It's the same price you'll find anywhere else. If you look for that model used, you'll probably save $150-$200. You don't get much of a resale value in the Fender Standard models. Do not confuse these with American Standard.
Yea they are very good basses for the money. I would certainly look for a used one though. Can save your self some money and still get a great bass. My MIM was $350 used and I got a sage green which is a bit of a hard color to find. So do some searching and you will find a great used one for a good price. One that is a normal color goes for about $300 and even a little cheaper.