Dismiss Notice

Psst... Ready to join TalkBass and start posting, make new friends, sell your gear, and more?  Register your free account in 30 seconds.

cbs and fender

Discussion in 'Miscellaneous [BG]' started by fenderx55, Dec 30, 2005.


  1. fenderx55

    fenderx55

    Jan 15, 2005
    NYC/Queens
    When ppl say CBS in re: fender, is it the actual media conglomerate or another company with the same name? Why would a broadcasting company acquire a guitar manufacturer, even if it is one of the biggest in the world.
     
  2. bucephylus

    bucephylus Supporting Member Commercial User

    Aug 18, 2002
    General Manager TecPadz LLC
    yup, it was the conglomerate.

    They thought it would be profitable. In typical big company fashion, they ended up just milking profits and destroying the quality. Bottom line: they wanted profit, and didn't really care about the product. That said, the instruments through that period weren't as cool, but also weren't total losses; and there are some great examples of basses folks like a whole lot. That says a ton for Leo's designs.
     
  3. Philbiker

    Philbiker Pat's the best!

    Dec 28, 2000
    Northern Virginia, USA
    Same reason AMF bought Harley-Davidson. With basically the same result. Both were eventually bought back by employees and grew to be much better than they were in the "conglomerate" phase.