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Fender AV Price Drop

Discussion in 'Basses [BG]' started by Willicious, Jul 24, 2009.

  1. Jul 24, 2009 #1
    Willicious

    Willicious Supporting Member

    Feb 24, 2008
    Bend, Oregon
    . . . AV's have dropped back to pre-hike prices, from $1900-ish
    to $1500.

    Anybody out there with some Fender 'insider' knowledge
    happen to know why, or if it's going to hold for awhile?

    ( this is really, really bad news for my GAS )
     
  2. Jul 24, 2009 #2
    Hawaii Islander

    Hawaii Islander

    Aug 11, 2007
    Rio Rico, AZ
    Gibson and others are lowering prices as well. It's not just Fender nor their AV line.
     
  3. Jul 24, 2009 #3
    Willicious

    Willicious Supporting Member

    Feb 24, 2008
    Bend, Oregon
    Yeah, seems like Fender is slowly rolling back line-by-line.
    They already did the Standards ( I believe ),
    now they're doing the AVs, but they haven't done
    the Classic 60s or Artist models ( Geddy, etc. )
     
  4. Jul 24, 2009 #4
    Hawaii Islander

    Hawaii Islander

    Aug 11, 2007
    Rio Rico, AZ
    The Classic and Artist models probably will follow suit since the MIM and USA standard prices dropped.

    Edit: add Deluxe models to the list too.
     
  5. Jul 25, 2009 #5
    Dave Bassincus

    Dave Bassincus

    Nov 28, 2006
    Fort Myers, FL
    Possibly because it was a really stupid move to jack up prices significantly during a protracted recession? Americans are finally saving money like we ought to, and a new Fender is a neccessity for just about no one.