This is a little hypothetical at this point, but something being currently pondered. Working with a new band with experienced musicians. Currently we're building set lists based on cover songs we all know collectively, and adding originals each brings with them. We've never dedicated the band to being about a particular style or genre of music, and we're finding that we can easily build set lists around different genres, but that some of those genres don't necessarily mix well (or at all for a show... i.e. country and funk). Whereas we're all cognizant that these can't played together in the same show, we also don't want to give up on them and lock into one particular direction. I think that it would be tough to market a band like this under the same name and pursuing different types of gigs... and even more difficult to gain a brand recognition. So without changing band member out, has anyone else had luck marketing the same musicians under different band names for different scenarios like this? I think we can manage to form something that plays, say, Texas blues, rockabilly, country, and roots rock as one division, and separately funk, r&b, pop, and dance music as another division. Interested in thoughts and experiences you all might have.