When we write tunes most of us have a pretty wide variation in our sound. The tunes will reflect our mood, thoughts, ambition.... etc etc... of the moment that we are writing or recording them. Some recent threads have got me to thinking about music branding. So what do you all think? Are you a (insert any genre) band if you play music that sounds like that, or is it your lifestyle and attitude? I sometimes feel like a Punker, Metalhead, Rocker, Alternative-Dude, and recently have had moments of Jazz-Mania. All this thinking makes me wonder what the heck I am!