I see ads on a pretty regular basis for banks and other finance companies offering special deals (lower rates on loans or higher rates on savings) for new customers only. ISPs, cable providers and some cell phone companies do the same thing. Personally, this puts me off dealing with them pretty much instantly. It seems as if they're basically saying " we want to grab new customers, but once we've got you, we think we won't need to worry about providing a service that will make you want to stay with us." So, they won't get my business like this. What say you?