My band had the opportunity to record some original music for a 30 sec ad. There is no a guaranty that our music will get picked but it was a fun experience. Basically our singers sister works for an advertising agency and when they need music for a commercial she will sometimes contact him and see if we can put something together for it. They have previously done music for a alarm company in the San Francisco area but this would be the first time for a national brand's commercial. We didn't have a whole lot of lead time for this project. We got the message on Friday and we had a deadline of noon on Monday. We got together on Saturday night and put together drum and bass lines for 3 different versions and recorded the rough ideas. Version one was a kinda funky groove, version 2 had a surf feel, and version 3 was more progressive sounding. Sunday we met back up and recorded the actual parts into studio one and timed them to the actual commercial. One of the main requirements of the ad was for the music to start at the at the beginning of the commercial and then have a very sudden stop in the middle and then come back in again at the end to close it out. I recorded my parts going directly into an interface and then we added an amp sim with some slight EQ and a little compression. We decided to use synth drums given the time constraints so our drummer had to play drums on a key board but he did a fantastic job. Next we layered on some synth and electric guitar parts. We got done about midnight on Sunday and sent our versions off to the ad agency. Now we wait to hear back. Keep your fingers crossed for me. I'm going to hold off posting what we did for now but once we hear either way I will post some samples.