That's like saying bass is bass, and that a Jazz and a Ric are all the same. Referring to the "American Cheese" dilemma, most localities in Canada have their own varieties of local cheese, so there's no doubt that American cheese exists. That doesn't mean it's good, it just means it is... But back to THE ACTUAL SUBJECT DISCUSSED IN THE FIRST POST, do you think the client was referring to cheese or something else? Can he really be that stupid?