video for youtube and facebook

I'd say about 3:30 for each clip. Unless there's an extended opening. 3:30 will give a viewer a good sampling of the music.

 

Depends on the reason you want this. If this is to show to venues to get gigs, I would go for 30 second clips. If you have clips showing the (hopefully) large and frenzied crowd, include some of that. Probably 5 minutes or so total. That allows the owners to get a varied look at the band in a short period of time.

If the purpose is for fans/friends, go for a couple of the songs - the entire songs - the best ones.

 

I would keep it short. Venue owners are not interested in watching/hearing the entire song. I would rather show more songs in a shorter time period. This way they can watch 30 seconds or 10 minutes and get everything they need.

Consider a separate video for fans with longer clips.

 

For a booking promo type piece I would say a couple minutes max with multiple song clips no longer than 30 seconds each (IMHO). Make sure it shows crowds and energy

The formulas social media platforms use these days give so much weight to new content, in particular video, it can be great for promoting gigs as well. You can edit a bunch of individual 30 second clips and use those to promote gigs. Lay the name of the club, date, times etc over the 30 second clip and use that as your social media post leading up to the gig. Guaranteed to get in front of a lot more people than sharing an event or a standard post.

 

Here is a video from a band I play with.

 

So I just clicked on bulldogs vid, just as an experiment of watching a band video purely as a promo tool. It probably held my attention for about 15 seconds at the most. Not that they're not a good band but that's all I need to see.

Also with digital video it is much easier to just click at points in a 3 minute video. You can watch a 3 minute video in 4 or 5 15 sec bites. So a shoot from a few different gigs might be better than a lot of snippets from the same gig as far as holding interest goes.

Invite hot girls to the gigs your are shooting and let them know exactly why they are invited and make sure they play up for the camera. Hot girls (or dudes) will hold someone's attention much more than another cover band vid does. Especially if you're a venue owner who gets 50 of these videos a week.

 

HOT GIRLS= YES!!

 

Old, I know but we just went through this. For booking, we were requested to provide a 30-60 second teaser video. Which we did. We also have a few full song videos that can be viewed on our EPK as well. The teaser should be well edited and feature some of your live diversity. For us, it's both our leads, some crowd response, and our main singer belting for a bit. Has our logo and contact info for band and booking.