At $22.50 a pair PLUS shipping, unless someone else is buying, that is just crazy expensive for underwear. I am willing to try anything, but that's literally 12 pairs of FOTL boxer briefs with the covered/padded/tagless waistband. Something tells me that while the Bucknakeds may be great, there is no way you can convince me that they are twelve times better.
I also do not predict good things for the future of Duluth brands now that they have sold out to the highest bidder and started the fast track to franchising. You just can't maintain their kind of quality control at 50 times the scale. I'm afraid a company I love, who I've been buying from since it was just a news print catalog you'd find in hunting and ski lodges, is going to flush their Americana cache and reputation for quality grabbing for the big bucks.
I don't think I'm crazy. L.L. Bean is a joke compared to what it used to be. Top shelf prices for k-mart quality. Without needing to name names, we have seen it happen more than once in the bass world, too.