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Band Facebook likes

Just have to say this is very insightful to me. Thanks for the advice. I feel like getting Facebook likes is maybe overrated. For me to be a tight cohesive band is paramount. Facebook is very foreign to me. I'm 39 and just started the, "social networking thing". I'm still on the fence, but I want to be a proactive bandmate in anyway I can. I make and print out the set lists for our gigs, providing Notes on keys and, who starts what. I'm also responsible for structuring our rehearsals. And most importantly, knowing the material and keeping a solid groove.
 
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Just have to say this is very insightful to me. Thanks for the advice. I feel like getting Facebook likes is maybe overrated. For me to be a tight cohesive band is paramount. Facebook is very foreign to me. I'm 39 and just started the, "social networking thing". I'm still on the fence, but I want to be a proactive bandmate in anyway I can. I make and print out the set lists for our gigs, providing Notes on keys and, who starts what. I'm also responsible for structuring our rehearsals. And most importantly, knowing the material and keeping a solid groove.

Having active marketing and having a tight band aren't mutually exclusive. You can have the sweetest groove on the planet and play to a room full of crickets because you didn't promote the show. I think, if you want a successful band, work on all dimensions to the fullest extent you can. There's no reason NOT to use social media.
 
Dont depend on FB likes. Don't pay for facebook likes. I havent read replies but I say 70-80% of your posting should be stuff people will like. Such as other musicians, weird instruments, music related whatever, band hanging out and eating places/bars the other 20-30% should be band material, songs, flyers, events etc. You want to create a personality, post jokes, random thoughts and let people know you are human. Also occasionally ask for shares and likes, and whatever you do dont spam your page with events/flyers because if it pops up too often people will get annoyed and unfollow you.
 
If you charge admission to yuor shows, offer a discount.

This, for real. People will like your band right at the door. Maybe some of them will dislike out of spite, but I think the average person would leave you on their feed unless the show sucked.

EDIT: I have also seen success by being entertaining on the Facebook page as opposed to strictly posting music links. If you can post things that get shared or people get tagged in strictly because they are enjoyable, you are doing yourself a big favor.
 
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Not sure the club owners even pay any attention to FB likes, but I do. We have close to 1000. It's taken 6 years, they trickle in after gigs. Great gig in front of new crowds you get a lot more. We hardly mention FB at a gig. Our likes are mostly from folks who heard us, of course there are the friends family likes too. Back in November we had a gig announcement get close to 4000 views because it was shared several times. Place was a sardine can that night. Likes matter if they are from local people. Likes from random people 600 miles away mean nothing.
 
Our band has over 2,000 likes on Facebook. Our singer will add anyone as a friend, whether she knows them or not, and invite them to like the page. Everyone in the band freaks out over having 2,000 plus likes, but we have such little engagement with the people who like the page. Most posts have 20 or less likes on them. 20 out of 2,000 is 1%. I would rather have a page with 1,000 likes and 100 or more people engaging on a regular basis.

Our page also recently got the ability to go "Live" on Facebook, which means every freaking song we do during practice has to be shared live as we run through it.

I've heard that a few places in the area will look at Facebook likes, but I just can't get to pumped up over it. I think a lot of people like pages and just forget about them, which might help to explain why we have so few interactions on our posts.
 
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So my band has around 500 likes. I'd say about half of the likes are from friends and family, and people that actually attend our shows. The othe half are fellow musicians around the globe. I have invited many people to like our page and in turn I have liked a butt load of other bands page. I have checked out a lot of bands and there music, and hope that people are checking out our stuff as well. If this is lame then I guess I'm guilty of being a lame'o. It is kind of fun reaching out and networking with other bands around the world, again, opinions very, and we all know what opinions are like;)
 
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Pay to promote posts and events. Respond (as the page) to people that comment on things. Share posts to your personal page. Run contests.

The DJ company I am a part of has given away two free wedding packages. In order for people to win, they post a picture to the page. The picture that has the most likes wins, but we tell people votes only count if they like the picture AND the page. The first time it got us about 250 new likes in a month. We did it again the past September and we got over 1200 in a month.
 
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I just want to say this is a great thread as I just started a FB page to promote our band and you guys answered a lot of questions I had about likes, postings and followers......see, the search feature really does work here :thumbsup:
 
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we do something similar in my Who tribute band. We're a newer band, doing shows for about a year, so getting up to speed re: followers on our FB page has been a recent goal.
Here's what we do. We have a banner over our drummer's head with the FB link.
A few times a night, our lead singer gives shout-outs during breaks in songs to those who are in attendance at our show and like our page.
People generally like getting shout-outs (that we've found). We did this a lot during our "concerts in the park" this summer and we would get potentially hundreds of new followers with each show. Sure, some may never come to another show again, but several have, we know that for a fact.
 
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