Endorsement deals

Discussion in 'Miscellaneous [DB]' started by iankenselaar, Sep 24, 2021.

  1. iankenselaar


    Jul 2, 2009
    We all know how expensive it can be to maintain your gear, ensure you have all the tools needed for any situation etc. It adds up so fast!

    A few years ago I reached out to the kind folks at Euphonics Audio and was able to arrange an endorsement deal, getting the artist price for their iAmp Doubler II and the Wizzy 110 (thanks to their awesome team: Larry, John C, John D, Daniel, and Gary!)

    I have a fairly extensive resume and a VERY diverse portfolio of gigs, festivals, teaching positions, recordings, publicity (two 4-star reviews in Downbeat w/ JD Allen, NY Times mentions etc). I play in a variety of contexts: modern/trad jazz, country/bluegrass, Turkish folk music, RnB/hip hop, and Indie rock.

    I would really love to go about nailing down some other endorsements for things like strings, amps, rosin, cables, cases etc.

    I was considering hiring some kind of agent or PR person to do my bidding, but not sure if that’s at all commonplace or would have any success.

    Would love to hear about anyone else’s experiences, tips or contact leads, good places to start or any relevant advice etc. Feel free to respond on this thread or send me a private message.

  2. Sam Sherry

    Sam Sherry Inadvertent Microtonalist Supporting Member

    Sep 26, 2001
    Portland, ME
    Euphonic Audio used to have a section on their site for 'local' players who dug their stuff, whom they designated as "Euphonic Players." I was one.

    As noted here most guitar gear endorsers get gear at wholesale and those folks need to show an extraordinary number of eyeballs each month to get there. For an artist model guitar they look for Bonamassa-level pub, the kind of numbers don't happen in the DB world.
  3. PaulCannon


    Jan 24, 2002
    Frankfurt, Germany
    NS Design / AER Endorsing Artist
    I recently arranged two endorsements for my ensemble, one with NS Design and the other with AER.

    I didn't find the procedure too complicated. You write a nice email asking for information about their sponsorship program, and give some information about yourself and a link to your website. Add one or two sentences explaining how much you like their particular brand and any past experience you already have with their gear. They can decide for themselves if that's a good investment or not.

    Most endorsement deals just mean getting a discount on equipment. In that sense, it's usually a pretty low-risk affair for manufacturers.

    By the way: if you already have any endorsements, you should include that in the "disclosures" portion of your profile here.
  4. Primary

    Primary TB Assistant

    Here are some related products that TB members are talking about. Clicking on a product will take you to TB’s partner, Primary, where you can find links to TB discussions about these products.

    May 25, 2022

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