I understand that the are close to producing their 1 millionth jazz bass. They are doing something right.
G
+1
They are not necessarily the ultimate, but they are iconic. THey have a long history and popularity going for them. It is no coincidence that Sadowsky, Lull, Nordstrand, Elrick, Modulus, AC, Dingwall, LowEnd, Fodera, etc and so forth all make Fender styled/influenced basses, and some for some of them that is their bread and butter. That is to say nothing about the equally large quantity of lower end manufacturers doing the same.
Fender is a standard by which things are judged for that reason, but hardly the ultimate. I'd say an MIA Fender is dead center in the scale. Anything with that kind of longevity will be what similar products are judged against.

