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Is SWR gone?

The vituperative animosity towards FMIC from people who don't know history used to be amusing, but has gotten annoying. Steve Rabe left SWR well before FMIC bought them, and the company was going down in innovation and market share already. FMIC kept them going much longer than was reasonable financially.

Eden already had CS issues and inability to provide products to dealers well before US Music bought them; Genz-Benz was purchased by Kaman years before FMIC acquired Kaman; Ampeg's been at least four companies, and has had long periods of disrepute under several; Sunn went under; Ernie Ball bought Music Man's patents at a bankruptcy sale. Companies change, deal with it.
Ain't that the truth? Meanwhile, put those folks in charge of FMIC and let's see how well they handle it.
 
Why is it that nobody ever faults the company founders who put themselves so far in the hole that they had no choice but to be "bought out". Companies like Fender and Gibson are doing what every corporation does: eating the competition and crapping out their ashes. They are staking their survival on the bones of weaker little guys. That's what they're supposed to do.
 
LOL!

FYI, Leo got very sick when he sold Fender. That was why he sold, not because he mismanaged Fender. Of course, that was almost 50 years ago. Time to let it go.

Time to let what go? It will be interesting to see what Fender does with the GB absorbtion, but knowing them, don't expect much. As someone who didn't use GB, I have no dog in the fight, but I think it will be a good gauge on whether they pay attention to a devoted few or just swallow them whole and let god sort it out. I very much agree that trends sealed SWR's fate at the end of the day. It just seemed that the market they catered to drifted or changed completely. If I were to go by what I've seen locally, Eden replaced SWR, followed by Epifani and Aguilar, which were trumped by GB, which is now turning into a hodgepodge of GK, Ampeg and some more obscure boutique samplings...pretty much the typical cycle of things. I owned a 750 and 350 and used both as power amps. The 750 I sold and the 350 took the long dirt nap. My sentiments pretty much fell in line with the cliched "too clean/scooped" right from the get, so the eventual shift seemed natural when music started getting more root focused and away from exaggerated styles and avant garde.
 
Fender continued to be VERY strong after Leo was gone.

Sure the Fender/CBS engineers had a LOT of idle time and did some truly stupid things to their amps in the late 60's but most any of those Fenders are still very collectible quality amps.

Even the Strats and Teles the first years of Fender/CBS are very very collectible, same with P and J basses......of course things got somewhat weird again in the early 70's with guitars too.
 
What some here need to remember is that Fender didn't specifically buy Genz. Rather, Fender bought Kaman, which owned Genz and a number of other companies. My guess…..Genz wasn't even on Fender's radar during that purchase (which happened years ago BTW) and they've just gotten around to dealing with it.
 
Studebaker, Packard, Edsel.

Things change. I have my SuperRed head and it might be the best sounding amp I have.

I have a micro Eden that sounds better than anything that small should.

I can hold it in hand like a sandwich.

If you really want an SWR check out ebay or craigs.

They'll be around for decades.
 
If FMIC continues it's current policy, at some point even when buying Gibson you'll be buying it from Fender. Buying everyone out is faster than developing your own products and competing for the maket. Capitalism at it's best leaves everyone out except fot the guys on top of the food chain.
 
That's not capitalism at its best imo but that's another argument.

The problem with a company like modern Fender is they flood the market with cheap product...now some of it is okay, but much of it is still cheap consumable goods....much of it basically throwaway.....especially electronics.

I did not say "all" modern Fender is throwaway...I said much of it, especially on the lower end....like Behringer who doesn't even bother repairing much of their product.

Leo Fender never designed "throwaway" goods...ever....that's why all of my Fender gear is pre 1972 basically.

I don't buy Fenders modern stuff, not even strings.

I have no problem with a modern Fender but I won't buy their goods either...at least so far LOL!
 
AFAIK you have to have two parties to do a deal! A buyer and a seller! So blaming the buyer is never 100% of the story. Someone on the selling side had an interest, too.

My workgiver acts the same way on the business floor - buy small companies, take over their R&D and portfolio, keep what's interesting, throw out what is not of any profit. Sometimes the brand-name is worth more than the company itself, and sometimes only the two R&D guys or the salesman is of any interest.
I hate that it is that way novadays - that companies cannot co-exist anymore because they need to make more profit than the year earlier, which in return means another company makes less profit and maybe, dies. Nothing against companies colaborating and doing great things both of them wouldn't be able to on their own (see Behringer's digital mixing line thanks to Midas know-how and Behringers infrasctructure).
All this results in a very fast and short-thinking business, where companies are owned by huge investment banks who try to sell within 3-5 years with max profit. So the whole business strategy is designed for 3-5 years, and what's coming afterwards is a surprise. We been there, nearly got extinct.
If a company wants to keep that principle going, in the end there's one man in the factory building all the guitars in the world. That's the ultimate end of the "we have to make more profit next year" principle
 

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