Heres a reason I like Lakland that's a little different...
About eight or nine years ago, I bought a Inca Silver USA 55-94 off of bassgear from a guy that turned out to be a total tool-bag and tried to swindle me by never sending me the bass after he had been paid. Fake phone numbers, address, all kinds of things... all I had was his real name and a P.O. Box number and the state he lived in. (BTW, this person used to be on Talkbass as well).
As a last resort, I called Lakland to see if they knew anything about this guy. Turns out, they did. After I told them what was going on, they gave me his real phone number and real address. Turns out he had the bass in for some work at some point. They totally ratted him out to me.
If it hadn't been for Lakland helping me out, I would have lost my $1600 bucks. As it was, it took a lawyer (an uncle) 6 months of sending nasty letters before this guy started returning my money. Never did quite get all of it back, but close.
I still owe Lakland a bass purchase for that one, and I won't forget it.