• TalkBass has been independent since 1998. Add your voice.
    Create a free account to reply to discussions, view embedded media, and browse with fewer display ads.
    Join free Log in
    Want zero display ads or expanded classifieds tools? Compare plans.

"My Band Logo"

#121
Here's our logo and mascot.

l_745376a9001dbf7f665eb0df77575b03.png


Oh and Derren, if it took you 5 minutes to read "Equinox", you should stay away from logos like this. :D

Invalid Link Removed
 
#123
derrenleepoole said:
I design these ambrigrams professionally and for pleasure (I'm a graphic designer by profession) and while the concept of this design is interesting, it's completely illegible! It took me about over 5 minutes to read this. Not good. A good ambigram should still be legible above all else. I think the problem is not the solution as such, but the use of embossing on the type which detracts from the legibility. The letterforms are a little too tight and the kerning and tracking is poor which doesn't help. I understand that with ambigram design the trick is twist and contort letterforms into shapes that perhaps they're not meant to be, but I think this logo could be really really good with some simple tweaking making an excellent brand logo for the band.

A good logo, regardless of whether it's an ambigram or not, should have several key features:

1. legibility
2. works in black and white
3. can it be faxed?
4. works on a small scale

It amazing that most of the logos featured on this thread are not legible and lack one or more of these basic rules. Perhaps I'm being too professional in my critique, but a logo is the first step towards a brand identity which most people and fans will identify with. The ones that really struck me were completely clear and legible AND suggested a little bit about what the band stands for in terms of musicality and professionalism.
...
Click to expand...

+1

I don’t know how anyone could argue with the logic here.
 
#127
Sartori said:
I do not consider Emperor's logo to be "poor design." It is iconic. And it is easily recognizable by most people who are interested.

In some ways many of these logos function more like a non-letter symbol would. That is, it is very recognizable to those who know what it means.
Click to expand...

What is being described here is more about a motif, than a letterform logo design. It's a bit of a grey area with very fine lines to be sure. However, if bands or groups go to a great deal of trouble to design these logos, emblems and motifs (whatever they happen to be) it means that on some level at least, there's a serious attempt to communicate with the public. There's no argument from me that a non-letter form 'logo' isn't any good. Just the opposite. But many logos listed on this thread, to my eyes at least, didn't convey a sense of what the band is about. Lacking basic and simple rules that if followed would help deliver a stronger more defined message and ultimately impact.

A good logo design, regardless of whether it's letterform or not should instantly tell you something about it's purpose and meaning. That message can be delivered on many different levels: type/letter and icon/character interplay, colour, composition, style and embellishments. Some of the logos that I saw lacked a lot of these features. Not necessarily bad, just lacking in some way. No real sense of what, if anything, that the band is about.

It doesn't matter if the logo uses type or not, at the end of the day, a logo design is brand identity pure and simple. It's a bands way of saying 'hey, we're over here, come and look at us, listen to us, buy our music.' Many examples on this thread would do little to entice custom and interest IMHO. And it is just my opinion after all. Peace.
 

Latest posts

Top Bottom
Back