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Offered an Endorsement Deal.. seems sketchy

Any company that would have you endorse something sight unseen is not a company I'd want to endorse on that principle alone.

Remember, they aren't endorsing you, you are endorsing them. If people buy the stuff and discover it's crap, then you are the a-hole that helped sell it to them by staking your reputation as a professional on it. Would you put your seal of approval on a terrible Chinese knockoff?
 
Quick question: Do you have a relationship with this company? I was friends with Dana Teague and Mike Brown for a year before they asked me to endorse Warwick, and the same is true with the artist rep for GK, SIT strings, Ibanez, as well as the clothing and shoe lines I endorsed. It may not seem like a big deal, but it goes a long way.
 
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It depends on a lot of things. The first and most important, for me, would be how they found out about me. If I was playing in an average local band that played once or twice a month, I'd be very wary. I most likely wouldn't even consider it. If it's because I play in a super happening band that gets a lot of exposure, I'd then consider moving forward like this:
  • I'd check the company out and see what their reputation was like.
  • I'd decide then if I'd even want a bass from them.
  • I'd check with other people who bought their instruments. How much did they pay and did they like them?
  • I'd contact them through their website and not through emails or instagram.
  • I'd get a phone number and have at least one detailed conversation with the person who offered the deal.
That would seem like a pretty fool proof plan for me on whether or not you should do this.
 
Does the company happen to start with an M?

These deals can be legit. They probably send a bunch of messages out to see who's interested and then email actual contracts after good contact is made.

I got offered a deal by an M company. 20%. I just didn't care for the few I played.

A guitar buddy of mine got a deal with them. Nothing sketchy. The guitar was OK. Build quality was good, it played very nice, few little cosmetic blemishes which they did mention to my friend beforehand and gave him a bit of a better deal because of it. Sound was ok. It had GFS pickups which I replaced for him.
 
If the deal isn't a two way street, then it sounds like manure to me. Literally every level of endorsement I have experienced wants something more than a simple financial transaction in return. The first and most important thing involving an endorsement is for publicity and greater exposure for the brand, not new and creative ways to sell products at a discount. I know from the rules of the road.
 
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I think some of you are overthinking it. Social Media marketing is huge; instagram "influencers" can bring in a lot of money. Do you have a decent instagram following OP?
They're probably offering this to a few people with decent ig followings to promote their product.
If you know their instruments are good and were looking for a new bass, jump on it. Otherwise maybe ask to try one of their basses or tell them its not something you're interested in atm. Not really sketchy imo.
 
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50% off of what they start their instruments at. They start at 2000

This depends on the company. If they don't have a reputation, why should you believe their instrument is worth $1,000, nevemind $2,000?

In other words, they may be building a $500 quality instrument, marketing it as if it were a $2,000 instrument, and selling it to anyone for $1000. If that were the case, this would not be an "endorsement," but just another sale for them.

Who is the company?
 
The discount seems big (unless it's B stock, leftover, discontinued etc...) and usually these kind of deals are offered to someone already playing their products (but not always). It seems pretty odd to say the least. Proceed with caution.....
 
Unless you are a WELL known artist with a lot of visibility, NO company is going to seek you out and ask you to endorse them.

Not necessarily, there are a lot of boutique companies out there that like to plaster their websites with pictures and name lists of obscure, gigging musicians because the image helps them sell what they have.
 
To the O.P., I am the sales rep and artist rep for Killer B Guitars and Zane Guitars. I am very familiar with structuring endorsement deals. Would you mind messaging me what company it is and who contacted you? I may know the person or be familiar with the brands deals.

As far as how they contacted you, it could be legit and the offer they made you is also not to far off on certain endorsement deals.

At both companies that I work for, sometimes we will offer a 50% off MSRP price or sell the artist a guitar or bass at the same price we would sell them to a dealership, at their cost and then from there, see if that artist does a good job by repping us to their audience or we will see if they bring in sales and then from that, we may give them future builds at an even lower cost or possibly even free.

One of our artists at Killer B had an at cost deal given to him initially but he did a fantastic job of repping our brand and within less than a year, brought us in about 12 more customers and I think at least 2 more full time artists that we ended up giving deal to as well. From those, the next 2 guitars that we built for this artist, we gave to him for free because he does such a great job of promoting us and bringing us sales.
 
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I can only speak of the 3 artist endorsement deals I have which are listed in my profile. In each case I was a user and true endorser of their products. On top of that I had visibility in markets they were lacking. I reached out to them, and after some back and forth negotiating and providing many stats etc...negotiated deals that were mutually beneficial. All 3 companies have been outstanding across the past 7 or so years.
 
Hey folks!!

I just got offered an endorsement deal but there are some red flags that I'd like to see if anyone may or may not know about.

Basically the company sent me a message on Instagram and offered me a deal to order a custom instrument, and they would give me 50% off the instrument, as well as feature me as an artist on their website/instagram/facebook.

Some of this just seems off, first off them messaging me on Instagram.. Basically what I'd like to know is if anyone here has any experience with something like this and any advice you could offer.

Also please tell me if this is the right place to post these types of questions.

Thanks Everyone!
if it sounds to good to be true it usually is! Follow your gut feeling
do More research for sure!
 

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