A lot of good points and interesting opinions on both sides of the equation.
it unfortunately stirs one (ME) toward a rant of sorts....
As an indie, but as full time musician as I can muster, I agree on principle that any/every artist is worth being paid for their work, and that mega-corporations, Apple or whoever they are, shouldn't just make such a sweeping decision to not pay because of their marketing a "free" trial. It's their move, it's on them, no one else should have to pay for it.
When I first heard of it - Taylor Swift not being in the news yet about it - my first thought was - that stinks. The music biz is so historically rife with all sorts of people who have been ripping off artists since the beginning, yet the wee voices of lower tier artists and lower tier business people who do love the arts and value them properly, have long been no match for those with the $iphoned off cash via every underhanded legalese trick in the book. Mo' money most always wins. So if a person with industry clout like $wift gets corporate attention that, in even the smallest way, benefits lower level people, or puts a tiny bug in the ear of any consumer or industry person to see a glint of justice about the arts - I'm for that, though it may never positively effect me at all.
I personally regret developing a "feeling" - after so many years of working with, and being in an environment of non-music-income dependent musicians who have no concerns of playing for or giving music away - for nothing. My feeling is that one of the biggest problems with the arts, and music especially, is that too often we devalue it ourselves - not caring if we get a fair wage or not - just as long as "PLEASE! PLEASE!!!! SOMEBODY LISTEN TO MY MUSIC!!! It's FREEE!!! Take it! Love it! Please pay attention to my art and validate my years of sacrifice". BTDT
I honestly have no fundamental problem with any artist choosing to give away their work. However, when it becomes a lifestyle for so many that it's seems the norm - so much so that a club balks at the idea of hiring solid artists, preferring never ending open mic entertainment or anyone groveling to put in an 8 hour day of humping gear, traveling, gigging the sets, and hauling it all back home - for $20 per player - or when musicians from their youthful beginnings are programed (almost) to be naive about the outgo/costs of what they and those who support them - (moms, dads, wives, kids - yes, they too pay the price somewhere along the line when the gigs don't cover the cost of the new gear - ever) - those who invest into the overhead toward getting good enough to gig, as well as actually doing it... yeesh. Amongst grassroots players, the "industry" is far less the villain - they know how business runs, and how it fails when left to itself without quantifying income and outgo toward making a profit in order to continue it. -- If most any other business ran the way we too often run our personal music ventures.... yikes!
It costs us something to do music. It's a skilled profession. I personally choose to not underwrite what I do as a musician with a day job. I did it for years, but seeing "hospital worker" as occupation on my taxes was not what I really do. I'm a musician. And even with my income being meager, it's still so gratifying to carry that title, and to know that every penny I earn is because I'm a musician. (and because of this, i sure as heck get bugged when i find recordings of mine being file shared, not to mention, foreign licensed, with zero compensation coming back. but on the web, as across the sea to places with no way to track it - it's the wild west.)
btw - ABSOLUTELY NO! disrespect to those who LOVE to play and are true artists, yet identify as some other profession. I salute you all. -- The only thing I would encourage is that, while financing your music with your non-musical career income, please don't devalue your own music (and the music others do, by association) in the process, simply because the money potentially earned from music doesn't matter to you.
I deeply believe that the labor and skill of all artists has, not just an intrinsic value, but also a value that has long been quantified by - for example - anyone who has ever fought for an artist's rights and being given their due in order just to live.
[I'm not a union member, though likely should be - but I recognize that organizations like the The AF of M (for all their pros and cons), have long labored to put a value on the work of musicians of all levels (as well as the copyright office and laws re: mechanicals, and others, at least in principle). But unions or not - the value of the art doesn't just go away (nor the cost of it) because it's being paid for by the job at the law firm. Its cost and value doesn't evaporate simply because we love it and it's fun.]
So why do we, ourselves, devalue it so often, essentially on behalf of one another???? Yet, we do, and we continue to, despite being fully aware of the long history of injustice to artists of all disciplines. It's so standard that "starving artists" are a jokey stereo-type. But it need not be an endless reality if we note and practice the simple concept that music costs - therefore it has value - therefore it should not be downplayed as a merely fun, freebie, promotional lark - "hoping" to "maybe" get a paying fan or two. -- Sometimes is ok, but not as the hugely common posture that (it seems) the majority of lower tier artists take.
Music anywhere, Taylor Swift included (and Apple), succeeds not by chance, but by intention and design.
If it's a hobby, great. It's a wonderful one to have. But should the voices of those that don't make it a profession or career - (seriously part or full time - not merely under the table for beer money) be voices collectively lobbying for freebies for all? (you can bet with Apple's "free" they were mindfully aiming to NOT take money from their own pockets to pay royalties - in order to partly compensate for the "free" trial. Point being, if Apple has a freebie tactic it isn't a wild buckshot tactic that's really free. They've analyzed everything, calculating, planning, intending a pay off of huge proportions.
Do we ever do that with our freebies?
Unfortunately, it's a tricky business (as all business is). It's a gamble anyway, but even more if one does it blindly with no plan. (i suck at a lot of this, btw) - But if Taylor can value what we do, knowing firsthand the immense labor and cost/investment going into the music of every artist who would have lost pennies, dollars, hundreds, and top tier thousands+ -- I'm not a fan, but -- I'm glad someone with position said something.
So what about us in out little corner of the empire? Do we slice off a cut from the dog grooming paycheck, tell the kid that they can't have the new pair of jeans, and then go out and buy new music gear (telling the wife it only cost half what we paid) and then use it to produce some new stuff to give away, while not at all keeping track of what it all costs us - and them! - in hopes of getting another fan to the next gig that pays the 4 piece $80 (before expenses)?
I have a dumb philosophy: if I can't afford to do something musically that my musical work can't pay for - I do without until it can, or figure out how to make do with what I have to offset what my previous gear or stuff already cost me. OR, I could get a day job - totally respectable. But I'd miss telling people, when they ask me what I do for a living - "Oh, I'm a musician". (after that they usually say "no, what's your REAL job?") - No kidding... I'm a musician. -- it's only rock'n'roll, but i like it