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Why did prog rock never have mass popularity?

Yeah. I agree that Floyd’s place in the Prog pantheon is odd, as they all kinda can’t play and that’s generally part of prog.

But most folks consider them prog, and that is regularly touted as one of the greatest prog albums of all times.
I felt the same about Pink Floyd for a long time. Compared to Gentle Giant or Yes' mid 70s stuff, a lot of their music seems pretty simplistic, compositionally and technically, on the surface.

But then I made up my mind that Prog Rock was more than being a virtuoso and playing 20 minute songs with odd time signatures. It was also about, you know, being "progressive", coming up with new sounds and ideas, and thinking outside the box as far as what the majority of your contemporaries are doing. Experimenting.

That's what the Beatles did with Sgt. Pepper and The White album. That's what Radiohead has done since their 3rd album. And that's what Floyd did on Dark Side to the Moon (and on their earlier albums). You can listen to that album today, and it sounds like it could have just been released. And there is a sophistication to DSotM that takes a bunch of listens to truly appreciate.

(To be fair, 1971's Meddle, the album before DSotM, had a 23 minute long song that was without question, prog. Animals is also pretty proggy, though I never cared for the sound of that album so never listened to it much; the newly reissued remix could change that).
 
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Atom Heart Mother is definitely within the prog spectrum.

Yes, though by Wish You Were Here there's Shine on You Crazy Diamond that would qualify but not that much else.

But then, look at a band like Genesis - after 1980 the prog content is pretty thin on the ground. Is Tull's folk-rock detour prog? I'm pretty sure the later Under Wraps doesn't qualify. Is Yes's Owner of a Lonely Heart prog? It mentions freewill but there's not a pixie or prince mentioned at all. Hawkwind gets lumped in often as not prog, but they seemed to be one of the more prog bands around in the 80s, followed by the likes of Ozric Tentacles in the early 90s (UK bias).
 
I felt the same about Pink Floyd for a long time. Compared to Gentle Giant or Yes' mid 70s stuff, a lot of their music seems pretty simplistic, compositionally and technically, on the surface.

But then I made up my mind that Prog Rock was more than being a virtuoso and playing 20 minute songs with odd time signatures. It was also about, you know, being "progressive", coming up with new sounds and ideas, and thinking outside the box as far as what the majority of your contemporaries are doing.

That's what the Beatles did with Sgt. Pepper and The White album. That's what Radiohead has done since their 3rd album. And that's what Floyd did on Dark Side to the Moon. You can listen to that album today, and it sounds like it could have just been released. And there is a sophistication to DSotM that takes a bunch of listens to truly appreciate.

(To be fair, 1971's Meddle, the album before DSotM, had a 23 minute long song that was without question, prog).

To me prog is about a particular style, both lyrically and musically. So I'd expect lyrics covering esoteric subjects, high-minded politics, dripping with allegory, or mythical subjects. And I'd expect some long musical tangents and at least an occasional unison section. Yodelling is fun but optional.
 
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Your thoughts?
Why was prog rock less successful than other styles/subgenres of rock music?
Less successful than some, more successful than others. You've got a false premise.

I'd say the reason "prog" rock (no one back in the day called it that, the term is a recent invention) was less popular than some other styles, is because fewer people liked it than the styles that were more popular than it was.
 
Also, most people don't want to have to "think" to enjoy music. A lot of prog rock lyrics are fairly abstract, and the song structures aren't as predictable. The complex rhythms, odd meters, and (like others have mentioned) - "lack of danceability" and familiarity is hard to get into without a little effort from the listener.
I was told there would be no math!
 
Prog has grown some very long roots and branches indeed. One might reasonably make the claim the Jinjer is "Prog Metal". They certaiinly take the Prog mindset and openness into a genre that is sometimes a bit, well, "stuffy" to my tastes. Jinjer mixes it up with all sorts of stylistic influences, which is a Prog characteristic too.
There are a lot of super heavy bands mixing prog elements into their music. Jinjer is one. Also Rivers of Nihil and Black Crown Initiate. Opeth was a Prog Death band, but is just prog now. Rock bands like Tool and Karnivool are very proggy as well.
 
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