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Why is Thomanns so much cheaper than Chicago music exchange?

Townsider

Guest
Aug 13, 2018
21
5
Looking at the Sire V7 (4 string Ash as an example)
There seems to be a good difference in price.
Sire USA$599(shipping 9/30)
Chicago Music Exchange$599(free 2day), and Thomanns$519(incl. 6-9day shipping)
The Difference is even greater if you look at the 5 string versions...
It seems like thomanns is the way to go, but why is it so much cheaper to get it from Germany than from here in the US. I mean it just seems like the better deal all around from what I've read of their customer service too. Curious...
Thoughts?
 
Thomann is the major european dealer for Sire (and maybe the world wide dealer when Sire models started to sell). Plus it's a very big music instrument dealer. I think Sire has to distribute the instruments on its own to keep costs low, and one easy and economical solution was to ship from factory to Thomann and let Thomann do the sell. No intermediates.
 

Yeah, depending on where you live, that can be a major consideration. The hassle of buying/importing is one thing, but the problems in the event of a return can be INSANE! I know, I've been there... Even if an item has been damaged during transport and is completely useless upon arrival it will still need a new CITES export and import license before it can be returned. And don't expect Thomann, or any other dealer, to be able to help you with obtaining a new CITES export permit for the return shipping. That process would probably be between you and some government agency in YOUR country. I expect there are differences in laws around the world but as a general rule I would say: Don't buy CITES from a dealer in a different country!!! (with some exceptions like between two countries within the EU).

If the instrument is old stock (or used) and was manufactured/imported pre-CITES it get even worse... good luck with providing the necessary "paper trail" for further import/export (like warranty repairs).

But why anyone would want to buy a NEW instrument containing CITES listed woods today is beyond me. Ok, if you NEVER need to cross borders for touring, studio work, etc, you'll be fine. But the instruments that still use rosewood are generally the more expensive ones, targetted at professionals. Why would a pro bass player want to buy a NEW instrument with CITES restrictions today? Just a lot of potential hassle. And even if you have the patience for all the paperwork involved to LEGALLY bring a CITES instrument across international borders... people make mistakes, it only takes ONE stupid customs officer to lose you precious instrument forever.

There are perfectly good alternatives to rosewood available. It's a shame that companies like Fender keep using rosewood for their more expensive series and replace it with Pau Ferro on the cheaper series. It creates the impression that Pau Ferro is of lesser quality. It isn't. Different? Sure, but the difference in sound is marginal. Far less than rosewood/maple IMO. And half the people around here don't even think rosewood vs maple has a significant difference. Plus, some would even argue that Pau Ferro sounds BETTER than rosewood.

Just buy CITES-free, problem solved. If that means ditching instruments from backwards thinking manufacturers that keep using endangered woods out of tradition, then so be it.

As for Thomann: Their customer service is above and beyond any other dealer I've ever used!! Truly excellent! They cover full return shipping for warranty repairs/replacements (and in some cases even cover the costs for you to get items repaired locally). On one occasion (warranty repair) they even covered UPS pickup for a oversized item, even though the item didn't originally cost more than around 400 EUR. I'm outside the EU so shipping both ways must have cost them considerably more than the profit of selling me the item in the first place. And that was not a unique experience, Thomann customer service is consistently excellent!

Just don't expect them to assist you with CITES if you need a warranty repair 2 years down the road... I'm sure they will do whatever they can to help but I don't think their customer service extends to applying for export permits from foreign environmental authorities.
 
But why anyone would want to buy a NEW instrument containing CITES listed woods today is beyond me. Ok, if you NEVER need to cross borders for touring, studio work, etc, you'll be fine. But the instruments that still use rosewood are generally the more expensive ones, targetted at professionals. Why would a pro bass player want to buy a NEW instrument with CITES restrictions today? Just a lot of potential hassle. And even if you have the patience for all the paperwork involved to LEGALLY bring a CITES instrument across international borders... people make mistakes, it only takes ONE stupid customs officer to lose you precious instrument forever.

There are perfectly good alternatives to rosewood available. It's a shame that companies like Fender keep using rosewood for their more expensive series and replace it with Pau Ferro on the cheaper series. It creates the impression that Pau Ferro is of lesser quality. It isn't. Different? Sure, but the difference in sound is marginal. Far less than rosewood/maple IMO. And half the people around here don't even think rosewood vs maple has a significant difference. Plus, some would even argue that Pau Ferro sounds BETTER than rosewood.

Just buy CITES-free, problem solved. If that means ditching instruments from backwards thinking manufacturers that keep using endangered woods out of tradition, then so be it.

I agree, and Pau Ferro is a great wood. My Fodera and Ken Smith, hardly cheap instruments, both have Pau Ferro fingerboards. But people can be incredibly stubborn when they want what they want, especially Fender traditionalists.
 
Thomann is probably the largest music store in Europe, so has huge economies of scale, and a very efficient operation. Chicago Music Exchanges I had not previously heard of (as compared to Sweetwater, et al), so probably doesn't have the scale of operation of Thomann.

Another factor is that the dollar has been appreciating against the Euro recently. I would expect that Thomann pays for its basses up front, and quite possibly in dollars, but a later change in rates will make the Euro price cheaper when converted back into dollars.
 
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Another factor is that the dollar has been appreciating against the Euro recently. I would expect that Thomann pays for its basses up front, and quite possibly in dollars, but a later change in rates will make the Euro price cheaper when converted back into dollars.
Supposing they bought the bass at the most favorable rate in spring, that's a 7.5% difference with current rate. Given a say 2.5% exchange margin when changing the $ back to € when the bass is sold in $, that makes it a 5% difference max, about 25$. That's 1/3rd of the price difference... I believe the explanation is in Thomann's size and its close relation with Sire.
 
Supposing they bought the bass at the most favorable rate in spring, that's a 7.5% difference with current rate. Given a say 2.5% exchange margin when changing the $ back to € when the bass is sold in $, that makes it a 5% difference max, about 25$. That's 1/3rd of the price difference... I believe the explanation is in Thomann's size and its close relation with Sire.

That's my main belief. The exchange rate won't hurt in the competitiveness department with already purchased stock. Obviously next time they buy in a batch, if it's priced in $ it won't be so pleasant.
 
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I recently purchased a new Warwick bridge and dome knobs to switch my Corvette hardware from Chrome to Black. Thomann was cheaper than any other source I could find. The Warwick bridge is listed for $129 almost anywhere I look, but from Thomann I got the bridge AND knobs for a little under $99 after currency conversion and that included a $30-something shipping charge.