I don't like being subtle either, musically that is. For me the beauty of using the absolute smallest cab I can build (that still kills) is that it leaves people scratching their heads wondering where all that bass is coming from.
I've played some multiple band gigs where there are a few different bass rigs onstage and I've worked it out to have my rig onstage. Some guys have these monsters that the soundguy won't allow onstage (because of limited space mainly). When it's their turn to play they have such a limited choice between a little combo or maybe one other smaller rig besides mine. I tell them to try mine out. Then they come up to me later and ask just how in the hell such a small cab could get so loud...and where can they get one like that.
For some, music is a visual medium. A lot of guys (not all, but especially younger players) tend to gravitate towards rigs that look impressive regardless of how they actually sound and are more inclined to just want large, loud rigs based on looks alone. I've seen quite a few young bass players in my time that have these behemoth rigs that can get loud but sound like crap (either because they don't know how to make them sound good, or they really are rigs that sound that way no matter what). Impressive perhaps to other younger players who just don't "get it" yet, and I understand where they are coming from.
As one gets older, hopefully one gets wiser and realizes that to get the volume and tone desired does not mean one must have the most impressive display. And ultimately once you start playing, nobody cares what your rig looks like anyway. It might be impressive to walk into a club and see a wall of cabinets and think "these guys must be very loud" and then of course they are. But I think it more impressive to walk in, see very little in the way of gear and then the band just blows everybody away.
Because of the physical limitations of the human ear, music that is deafeningly loud only causes ear fatigue anyway and the ability to hear shuts itself down. That is why as the night progresses musicians tend to keep turning up to compensate. And despite maintaining that high volume throughout the night, it just becomes a mash of audible garbage that eventually will cause hearing loss. You may wear earplugs but your audience typically doesn't. And that's just sad.
My 17 year old son has already caused hearing damage from high volume music through earbuds and headphones. He says he doesn't care and I'm sure right now he doesn't. But he's already lost quite a bit of hearing and someday he will regret it. Ah, wisdom is lost on youth.