Cort GB-Modern Basses Offer New Take on Timeless Design

Discussion in 'News & PR' started by TalkBass, Aug 16, 2022.

  1. TalkBass

    TalkBass News Poster

    Mar 12, 2004
    SEOUL, SOUTH KOREA — Cort Guitars introduces its GB-Modern bass guitars, offering just the right blend of timeless design and modernized features. The GB-Modern 4 (4-string model) and GB-Modern 5 (5-string) each offer a surprisingly lightweight design for improved comfort, as well as specification enhancements that further improve their playability. J-Bass enthusiasts will find that the GB-Modern bridges the gap between classic and contemporary, packaging together the best of both worlds in an attractive build with excellent tone.

    One of the first things players will notice upon picking up a GB-Modern bass is its lightweight body. Cort took a clever approach in planning a 34-inch scale body (35-inch for 5-string) that reduces weight, and player fatigue, without carving out large sections of wood. The result of these efforts is a maple body core paired with lightweight paulownia wings. On the top, there’s a gorgeous poplar burl in a choice of Open Pore Vintage Natural or Open Pore Charcoal Gray finish. While each individual GB-Modern will vary slightly as they are each made unique pieces of wood, the GB-Modern 4 averages a weight of 3.5 kgs (7.7 lbs.) and the GB-Modern 5 tends to weigh in at about 3.8 kgs (8.3 lbs.).

    The GB-Modern’s strong foundation becomes even sturdier at the bolt-on neck. A spoke nut Hotrod truss rod ensures smooth and precise setting, so players can dial in the exact amount of neck bow depending on their technique and playing style. Regardless of whether they prefer clean/pristine or guttural/growl, the roasted maple neck and fretboard (15.75-inch radius) provides the ultimate playground to run rampant. The maple is treated in an oxygen-free oven at a high temperature, which enhances stability, provides for a bolder tone, and develops a golden-brownish look for vintage appeal. The 22 frets have black squares with Luminlay side dots that make it easy for players to see the fretboard position when performing on dark stages.

    Lightweight hardware further balances the GB-Modern bass guitars. The FCH (Full Contact Hardware) bridge by Babicz® provides for increased dynamic range, improved sustain, and pitch stability. Its double saddle housing lock feature assures the string action and intonation adjustments remain secure, even when removing strings. The nut width of the GB-Modern 4 measures 1 ½-inches, while the GB-Modern 5 measures 1 ⅞-inches. At the headstock, Hipshot® Ultralite Tuners, with 20:1 tuning ratio and aluminum string posts and mounting nuts, further reduce weight and improve tuning accuracy.

    With playability optimized, Cort sets the stage for ultimate tone. A Nordstrand® Big Single Pickup Set paired with MarkBass® MB Instrument Pre preamp system doesn’t disappoint. True to J-Bass form, Nostrand’s Big Single is a single-coil pickup packed into a soapbox cover that uses a large magnet load to pack a punch. Big Single winds up and delivers monster tone. The pickup set is paired with the MarkBass® MB instrument preamp, an ultra-compact circuit with tone controls designed not only to enhance frequencies, but to also give a unique, rich response when you boost/cut them. Overall, the MB preamp offers a wide range of wiring/application options and works either at 9V or 18V, with low power consumption for an exceptionally long battery life. Passive and active modes, activated by the push/pull tone knob, help to ensure players never run out of battery juice.

    To protect the GB-Modern, Cort includes a Deluxe Soft-Side Case, combining the best attributes of a hard case with the flexibility and portability of a gig bag.

    For 20 years, the GB Series has been one of the most popular in Cort’s bass lineup. The Series continues to evolve with the GB-Modern 4 and GB-Modern 5, serving the demands of today’s complex playing styles and the needs of musicians who push forward while honoring the past.

    GB-Modern 4:

    MSRP US$2,199.99

    MAP(Street) US$1,499.99

    GB-Modern 5:

    MSPR US$2,299.99

    MAP(Street) US$1,599.00

    Learn more about the GB-Modern bass guitars and watch a demo

    GB-Modern 4 OPCG Edit.jpg

    GB-Modern 4 OPCG Edit.jpg GB-Modern 4 OPCG Back Edit.jpg GB-Modern 4 OPCG Back Edit.png GB-Modern 4 OPCG Edit.png
    Levent, mikewalker, 2cakejake and 2 others like this.
  2. I'll preface this with the statement that I'm not a Jazz Bass guy. Like, at all. Team P-Bass, Stingray, and El ___-kay all the way.

    Having said that-- I find this particular bass strangely-appealing! Boutique features out the wazoo-- check out the body construction on the website-- yet very affordable, and darn attractive!

    My only nitpick is the pickguard-- I understand they want to show off as much of the top figuring as possible, but if I'm getting a pickguard, I want it to provide some contrast with the body finish. A multi-ply matte black pickguard would look right on this, methinks...
  3. Marc DLarosa

    Marc DLarosa Supporting Member

    May 29, 2017
    Seems as though 20 bucks, and a little bit of effort could remedy this, 'eh? I've made MANY pickguards...
    calypsocoral302 likes this.
  4. Fair enough - as I said, I was picking nits!

    My main point remains, though-- this is the first time I have felt seriously-tempted by a "J" style bass since I first started playing over 2 decades ago!
    B-Mac, mcnach and mikewalker like this.
  5. Marc DLarosa

    Marc DLarosa Supporting Member

    May 29, 2017
    I get it. No harm/no "fowl." Although... I also have a "main point." It isn't directed specifically at you, or anyone specific. But... yeah... "lets nit-pick" EVERYTHING!!!! UGH!!! Let's put tort on it. It'd be better if it came with flats. It isn't a P. It isn't a J. Try a PJ. I could get a Squier for less. Try a Yamaha. Nice top, but have you seen my CUSTOM "fill in your own brand/build here." 3oz too heavy. Neck dives!!! Cuts through in rehearsal, but not in some rooms, or gigs. How does it record? Tone is in the fingers. Spacing is not for me. NBD!!! Change the strings. Drive 500 miles, try one, then You'll know.

    Looks really nice to me. Seems as though they're offering a nice, well built/thought out bass, at a friendly price.

    again... Not getting at YOU, per se'. But... here we go...

    I may buy one., just to try it. Resell value, anyone...?

    [edit] Just to clarify. 100% of your points were/are valid.
  6. :roflmao:

    Yep-- I get it! I've seen WAAAYY too many threads devolve into countless iterations of what you summarized above! And yes, I'll practice some self-awareness here and admit I'm often guilty of it myself. As for the "drive 500 miles and try one yourself" comment-- that one is just too true! When it comes to gear in general, I'm of the mindset of "if it looks innovative\interesting\appealing, is well-designed, and well-made, I'll find a way to make it work!"

    In fact, the only piece of gear I own that I actually had a chance to try before I bought it was my P-clone I bought for $100 in high school-- which I still have. Coincidentally, (or not?) that P-clone was, I'm 99.5% sure, made in the Cort factory in South Korea in the late-1980's\early-1990's. In fact, it has the *exact* same headstock shape as the new Cort "GB Modern" bass that is the subject of this thread! So, I'm not going to completely dismiss the possibility that my attraction to this model might have a touch of sentimentality mixed in there!
  7. Marc DLarosa

    Marc DLarosa Supporting Member

    May 29, 2017
    The ONLY Rickenbacker that I ever liked, was an EMPERADOR, 4001 copy. Made by Ibanez, for the European market. Sooooo... yeah... I get it. I traded it HERE (on TB), for a CIJ, Jaguar. Sold the Jag, as I don't like RED basses. I miss the Jaguar, as it was the best playing/sounding one of the three that I sold. But... I'd rather have the Ric COPY back, as I JUST... DON'T... GET... ALONG... WITH... RIC's.

    This one I did.

    Now, back to the originally scheduled thread... :thumbsup:
    calypsocoral302 likes this.
  8. FirewalZ


    Aug 14, 2014
    S.E. Michigan
    I hear “Cort” and instantly think cheap or lower end..?not sure why? However, looks like they came out swinging with this one…it’s just different enough to offer something new, but not an extreme boutique bass.
    mr_musica and Marc DLarosa like this.
  9. Cort has been a contractor for the big names for decades-- there is a good chance you paid a premium for another brand name on an instrument made in their facilities. Japanese companies like Matsumoku followed a similar business model in the 70's & 80's, as well as the other major Korean manufacturer, Samick.

    As a result, their own brand, not having a lot of name ID, retailed at very low prices, but were never really "low end". It looks to me like they're finally investing more in their own brand.
    PsyDocHill, B-Mac, ElBecko59 and 2 others like this.
  10. Altitude

    Altitude An ounce of perception, a pound of obscure. Supporting Member

    Mar 9, 2005
    Denver, nee Austin
    Great instruments. Terrible logo. As silly as this may sound, I think they would broaden their market considerably if they were to redesign it.
    J_Bass and Jim McCaslin like this.
  11. Lowend65

    Lowend65 Supporting Member

    Sep 21, 2006
    San Jose, CA
    Cort - once again punches way above their weight. And yeah the first thing I'd do would be figure out how to remove the logo sticker
    B-Mac likes this.
  12. Mindovermatt


    Jun 14, 2022
    I agree. Though I think no pickguard at all would be even better. Clear pickguards remind me of my grandma's plastic-covered couch.
    aguacollas and calypsocoral302 like this.
  13. shaboda


    Apr 14, 2002
    why though? anyone that is current with how things are, knows Cort is putting out nice stuff.. and are the backbone of the imports for many other brands.
    B-Mac likes this.
  14. FirewalZ


    Aug 14, 2014
    S.E. Michigan
    Like I posted earlier, I think Cort has a branding/name recognition issue. They do have good quality instruments, I have no doubts this one is top notch. However the name “Cort” for most folks brings to mind a lower end/student or beginner model class of basses. Right or wrong, if I show up to a sub gig or studio with “Cort” I will certainly get funny looks, that I’ll have to explain away…:) I hope they can overcome this…unless it’s just me?
  15. Lowend65

    Lowend65 Supporting Member

    Sep 21, 2006
    San Jose, CA
    I just think it’s an ugly logo
  16. climber

    climber Supporting Member

    Oct 21, 2006
    Jeff Berlin plays a Cort bass
    B-Mac likes this.
  17. I think the Logo's kind of groovy, but I 100% agree with your sentiment. There are guitars and basses I avoid purely because of the logo.
  18. jellymax

    jellymax Don't fry any wooden fish Supporting Member

    Nov 29, 2006
    SF CA
    the dollar is strong vs the Euro currently. i found that thomanns street price is pretty good. i ordered a 5.
    not sure about import tax and such. i guess we will see, its my first time buying from overseas
    B-Mac likes this.
  19. Mo cowbell

    Mo cowbell Supporting Member

    Mar 2, 2017
    I remember Cort in early/mid 8Os being sold in the same store in the mall that sold organs. Their setup was atrocious and they were rather homely.

    As to the above comments, yes, their logo is certainly not attractive. It also screams “Whurlitzer Organs this way>”. (Admittedly that is probably limited to me)

    Other than that….even the pick guard….these look like well thought out basses with great features at a decent price!
  20. kerrycares

    kerrycares Supporting Member

    Jan 17, 2006
    Love the weight.
    A 34” 5 string option and I might be tempted.
    Yeah their logo has the same unfortunate appeal as a Peavey logo.
    Maybe this bass will affect the stigma.
    dune likes this.