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Defining Mojo.

I'll give that some merit, but to me it has a little more to do if the bass has a reputation of some sort. Vintage, yes...Signature, yes...and let us not forget Price, yes...all of that is tossed in. The last bass that I brought was based on it's reputation. Some of you are to young to remember that the magazine known as 'Guitar', when it started out had kind of a high brow name, 'Guitar, for the practicing musician'. B.C. Rich was introducing the 'Virgin' guitar and had put a full page ad in the magazine. This ad raised such a ruckus with Mom and Pop U.S.A., that B.C. Rich, the following month, put a full page apology in the magazine. So, when I strolled into Guitar Center one day and saw a B.C. Rich Virgin bass hanging, a voice said; "Got to get this one." And so I did, and haven't been sorry that I brought it. Cheers. ;^D.
 
No need to define it here. Miriam Webster dictionary has a definition along with roots attribution:

"Mojo: a magic spell, hex, or charm; broadly : magical power
-probably of African origin; akin to Fulani moco'o medicine man
First Known Use: 1926"
 
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I'll give that some merit, but to me it has a little more to do if the bass has a reputation of some sort. Vintage, yes...Signature, yes...and let us not forget Price, yes...all of that is tossed in. The last bass that I brought was based on it's reputation. Some of you are to young to remember that the magazine known as 'Guitar', when it started out had kind of a high brow name, 'Guitar, for the practicing musician'. B.C. Rich was introducing the 'Virgin' guitar and had put a full page ad in the magazine. This ad raised such a ruckus with Mom and Pop U.S.A., that B.C. Rich, the following month, put a full page apology in the magazine. So, when I strolled into Guitar Center one day and saw a B.C. Rich Virgin bass hanging, a voice said; "Got to get this one." And so I did, and haven't been sorry that I brought it. Cheers. ;^D.

Can't say I own any bass I bought for mojo. Closest thing I've got is a well-used Steinberger spirit I picked up at a guitar show, but I'm not sure I really like it enough to keep it.

But I am not mojo free. Wandered into the songwriter jam one night at Sam Ash and what to my wondering eyes did appear but a Teisco Hound Dog Taylor guitar just DRIPPING with Mojo! I KNEW I had to leave the store with it. And I did. Yes that thing definitely inspires, strikes poses, and strokes the player in all the right places!

:)
 
'Turnaround" got it right......

Instruments don't come with Mojo.......Mojo happens while you are playing or singing a performance......

Mojo is in the performer and happens on occasion when you just have everything dialed in and you know you are in a "magical' place musically.....

Like when a pro skier comes down a hill in a race.....and everything is going so good they know they are going to win even though they're only halfway down the course....
 
I think mojo is the x factor. You can list all the technical benefits of a, b, or c... but at the end of the day the instrument with mojo is the one that calls to you. You can't explain why, it might be technically (or financially) inferior, but you just can't put it down.