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G&L Name Question

sdguyman said:
Hi,

I know originally G&L originally stood for George Fuller and Leo Fender but has the company changed its name to Guitars by Leo?

What does the current G&L mean?

Guitars by Leo is a popular tribute page to Leo's work, not the name of the company. G&L has always stood for George and Leo.
 
It also says Guitars by Leo on the headstock of my L2000 though, so it isn't JUST a website.

GL057.jpg
 
The name stands for George and Leo, George being George Fullerton an old friend from the pre-CBS Fender company. Dale Hyatt, another longtime associate, joined them to make up the managment team; in 1984 he and Leo bought out Fullerton's share. (After that, people were told the name meant "Guitars by Leo."

Found on page 71 in "American Basses" by Jim Roberts and published by BackBeat books.

David
 
Early G&Ls (like my '86 El Toro) used to say "by Leo Fender" below the G&L logo. Around 1990 (just before Leo's death in 91) the 'other' Fender guitar manufacturer sued to have Leo Fender's name (in a signature script) removed from G&L headstocks. That's when the 'Guitars by Leo' tag line appeared (the change happened around the time of the sale of the company to BBE Sound).
 
...when the company first started it was George & Leo. When health and other issues removed George from work at the factory, the G&L then stood for Guitars & Leo. That's what Dale told me in the early 90's when we talked on a regular basis.
Rick
 
Rick W said:
...when the company first started it was George & Leo. When health and other issues removed George from work at the factory, the G&L then stood for Guitars & Leo. That's what Dale told me in the early 90's when we talked on a regular basis.
Rick
So now that Leo is gone, what does it stand for? :)


It'll always be "George & Leo" to me.