They're so affordable because they're not made in the U.S. My Starfire II is Korean made, so I assume this one is the same, but I can't confirm that. There are also small hardware changes between the II and the I, like the split-p pickup versus the two BS-1 BiSonic pickups, Grover-branded tuners vs. probably cheaper import tuners, an all-in-one bridge with rosewood saddles vs. the harp tailpiece and two-post bridge combo, plus other factors like quality of craftsmanship and materials, electronic components, etc.