Ya know, back in the day when I was 14, I was a huge Chris Squire fan and I got a 74 4001. I think it was the first year of the non-toaster pickups. Anyways, I had GAS for a toaster neck pickup and a horseshoe bridge pickup.
Well I had a guitar tech install a toaster pickup in the neck and franky, it didn't sound better. In fact, it didn't sound as good as the black one with buttons. The toaster had less clarity and definition. A couple years later I got a job at the Rick factory which happened to be nearby (Electro Stringed Instruments on Kilson in Santa Ana) and I got a horsehoe pickup, had a shop re-magnetize the horseshoe and I had that - and it sounded slightly different and about equally as good. One difference with the horseshoe, you can't take the cover off to give yourself more room to pluck because in that case it's two steel magnets wrapping around the strings and integral to the pickup. It also added weight.
I still have that bass and around 8 years ago I bought some Bartolini pickups - and they sounded worst of all! Dark and indistinct. Well, I just recently bought stock pickups from Rickenbacker with the button pole pieces and it sounds great.
Bottom line - Rick knows what they're doing. The pickups they've been using for almost 35 years sound the best (at least to me).
They've reissued the old 60's horseshoe/toaster stuff mainly for middle-aged retro collectors with money and who will display them like museum pieces but ...
Hey, Geddy Lee used the non-toaster, non-horseshoe pickups and in my opinion he had the best Rick sound of all. He modded his Ricks with Baddass bridges and different tuners but he never touched those black button-pole pickups. Listen to A Farewell To Kings, Hemispheres and Permanent Waves - can a bass guitar sound any better?
I think the stock pickups are the best.
Anybody want to buy a horseshoe pickup? Toaster pickup? Bartolini pickups for the Rick?
Are the Rickenbacker 4001V63 or 4001C64 basses worth the extra coin over a standard Rick with button PUPs? I have a chance to buy an older 4001V63 but the price is still a few hundred more than a standard Rick. Is the difference in PUPs worth the extra cost?