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Significant Fender price increases coming next month

Price adjustment was going to happen this year. Tariffs add to it, and drove the timing. Tariff can be the scapegoat for the entire increase, but there was some adjustment going to happen because of inflation on other things. California is an expensive state to do business in.

I looked back and saw that I paid $140 for my Monoprice P bass in 2022. I thought it was a good deal for a good quality Chinese bass. Now, you can buy a Squire branded Chinese P bass for $130. That is a slim margin and might not be sustainable.

Fender starting the Standard line is not spur of the moment. They were planning ahead for expected tariff increases on China and Mexico before the election was decided. The tariffs on Indonesia are less than the proposed ones for China, and the Cort factory is reliable quality.
 
Are there ANY US manufacturers left making misc. guitar parts like bridges, strap pins, trussrods, chrome plated parts, etc, or is it all imported? At least the US is well supplied with most of the domestic hardwoods like Ash and Eastern Rock Maple, which makes up the majority US built necks. Of course, that won't matter if, as is true for most auto parts, those raw materials travel back and forth across either the US or Canadian border multiple times, with a tariff slapped on at each crossing. Is this this Winning part yet? Prediction: this thread will be locked momentarily.

That's what's pretty remarkable--US domestic manufacturing is at an all-time high. US domestic manufacturing employment is at an all-time low. I think when people say they want domestic manufacturing, what they mean is domestic manufacturing employment. But that's just never happening, too much is automated and always will be.
 
Look at motivations and it's a lot of nothing to be worked up about.

Fender...
Had a ton of excess inventory a year ago. Given the soft market for discretionary spending since COVID, I would imagine that their inventory is still not where there want it to be. Is there a better way to get retailers to buy this excess inventory than trying to scare them with higher future prices? So, what Fender is saying is technically true, but I personally think the motivation is to clear some of their warehouses of the excess inventory built when they foolishly thought the spike in sales from people staying home and getting government checks for doing nothing during COVID would be the new norm.

US Government...
Trump is just following his playbook. Literally, it's the Art of the Deal. He will always go into negotiations with an inflated stance and lots of headroom for concessions. Some find this appalling that he's not a straightforward deal maker. He approaches it more like poker - with lots of bluster and bluffing. The US Government does not want a tariff war. But, more than that, our trading partners fear a tariff war even more because we are the largest consumer of goods. This too shall pass.

My final thought is this: Anyone who tries to scare you is really trying to control you. Fender is trying to influence retailers - and by sending this message to retailers - they know the message will leak and some consumers will hopefully increase short-term demand. The US Government is trying to scare other countries to get them to reduce their already-existing tariffs/quotes/subsidies against US trade - and/or move production/assembly to the US.
I don't know why you think this is some big bluff from Fender. Every year or two they raise prices. Fender isn't trying to control anyone. They're just trying to make money. It's not a conspiracy. It's just routine business.

Maybe it's ultimately a bad business decision. We'll see.
 
It clearly states that the prices are going up because of the tariffs. The increased cost is being passed on to the end user as is the nature of business. It’ll only be malicious if they don’t lower the price when the costs go reliably down.

I'm willing to take a hit for the common good. The U.S. has to make our own parts. Imo

....and what about things that cannot be made in the U.S.?
and who says a manufactured trade war is ever going to benefit the "common good"?
 
....and what about things that cannot be made in the U.S.?
and who says a manufactured trade war is ever going to benefit the "common good"?
To clarify, I am not supporting the tariffs. I was just pointing out that Fender is just acting as all business are going to have to and that the blame for price increases lies on someone else.

The only “common good” I’m seeing is that I’m discovering all sorts of new Canadian products that I would have passed over before out of habit.
 
Do prices ever get lowered? They just have more sales.
No. (Edit to clarify that commodity prices will fluctuate with supply and demand, but with more specialized items like basses it is much rarer.) That’s why I never trust a politician who says they’re going to lower prices.

I’m sure there is the odd ethics focused company that would lower the prices, but good business practice would be to maintain the price to either reinvest or hold to weather uncertainty… or big bonuses like most executives give themselves.
 
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Look at motivations and it's a lot of nothing to be worked up about.

Fender...
Had a ton of excess inventory a year ago. Given the soft market for discretionary spending since COVID, I would imagine that their inventory is still not where there want it to be. Is there a better way to get retailers to buy this excess inventory than trying to scare them with higher future prices? So, what Fender is saying is technically true, but I personally think the motivation is to clear some of their warehouses of the excess inventory built when they foolishly thought the spike in sales from people staying home and getting government checks for doing nothing during COVID would be the new norm.

US Government...
Trump is just following his playbook. Literally, it's the Art of the Deal. He will always go into negotiations with an inflated stance and lots of headroom for concessions. Some find this appalling that he's not a straightforward deal maker. He approaches it more like poker - with lots of bluster and bluffing. The US Government does not want a tariff war. But, more than that, our trading partners fear a tariff war even more because we are the largest consumer of goods. This too shall pass.

My final thought is this: Anyone who tries to scare you is really trying to control you. Fender is trying to influence retailers - and by sending this message to retailers - they know the message will leak and some consumers will hopefully increase short-term demand. The US Government is trying to scare other countries to get them to reduce their already-existing tariffs/quotes/subsidies against US trade - and/or move production/assembly to the US.
You couldn't have said that any better! Both sides have major incentive to do what they're doing, so what did we expect was going to happen?

Fender won't be lowering prices back down when the trade war is over. They might have a brand-wide sale in the future, which will give the illusion of lower prices in the short term. They did that at the end of 2024. But prices will remain higher as they have been over the last several years. Gone are the days when you can buy an American Pro II bass new for $1,600. The good news is that there are so many other bass brands out there to buy from.
 
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You couldn't have said that any better! Both sides have major incentive to do what they're doing, so what did we expect was going to happen?

Fender won't be lowering prices back down when the trade war is over. They might have a brand-wide sale in the future, which will give the illusion of lower prices in the short term. But prices will remain higher as they have been over the last several years. Gone are the days when you can buy an American Pro II bass new for $1,600. The good news is that there are so many other bass brands out there to buy from.
Those other brands don't live in a vacuum. Their pricing will increase as well.
 
Fender is absolutely pulling a “get yours while they last” sales tactic here. I don’t blame Fender, it’s a good opportunity to scare potential buyers into the fact that prices are going up so if you snooze you loose… hopefully in the end it forces Fender to build and buy their components here, and Americans buy less but better quality instruments?