Indeed sir.
I applaud all of your posts in this thread. We should have a beer & toast the independent retailer!
Well, thank you! The feeling is mutual. Here, have a virtual Guinness (sorry, I'm out of Heineken).
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Indeed sir.
I applaud all of your posts in this thread. We should have a beer & toast the independent retailer!
Most certainly, you are. That's because you are a player. Music stores don't sell instruments and accessories to players. They sell these things to moms and dads and kids. The kids might grow up to be players. Most don't. If stores counted on players for business, they would be out of business in short order. There simply are more kids turning 14 and getting their first (and mostly only) guitar every year. Even if a player buys one guitar every year it won't match what the entry level does for a store. Besides, if you read the entire thread, Best Buy is carrying MIA Fender, Ibanez, etc. They are already selling gear for players.
It's just a matter of time.
Maybe not you but....
we have a thriving bar scene here and I buy all of my picks, straps, cables, fret dressing, polish, strings, sheet music etc. from my local Mom and Pop (and so do all of my bandmates and just about every other player in town that i can think of), not to mention they can order just about anything i may want and frequently do....i always give them as much business as i can before going elsewhere. They always scratch my back, so i scratch theirs....and i have bought two instruments in the past year from my local Mom and Pop at the SAME price i could get them from GC and I didn't have to drive two hours both ways to do it. Not to mention all of the support they offer to all of the local churches and nightclubs. and all of the local activities they sponsor (which BB does not)
maybe your BB is selling Fender, Ibanez etc....mine does not only Starcaster, Maestro and Silvertone...all POS beginner stuff, which can also be bought in a slightly different form down the road at Mom and Pop in a box complete with amp and all accessories.
again all of us in town do all we can to support our local indie music store, and as long as we keep doing that BB won't be selling much to anybody other than the occasional uninformed and uneducated parent. But if kids are anything like i was they will do their homework and not end up with a starcaster POS. (My first Bass was a B.C. Rich Mockinbird NJ and first amp was a Peavey TNT-130)
Which i still own (although they amp crapped out last year, and that was 25 years ago) guess where they were bought? Yep Local Mom and Pop music store...
Fender is huge. Gibson is huge. Davitt and Hanser is huge. Hal Leonard dominates the print market. They are growing every year. The same is true for every large player in the industry. They have the ecomomies of scale. They have university trained management. They have large resources. Naturally, they want to do business with other large entities that are structured the same way. Why would they want to try to wring a thirty, fifty, or a hundred thousand dollars a year out of a thousand little dealers when they can do the same volume with a half of a dozen large, financially stable retailers who have the ability to market the products effectively from existing class A retail locations? If you were them, what what you want to do?
Unless the small, one location store can find a niche market they can effectively defend they will no longer be profitable in the future. The industry is changing. They must change with it.
While it is certainly administratively easier to sell in bulk to a few large sellers - I would suggest that the musical instrument manufactures are better off with strong independent stores and regional chains. The reason being is that when a retailer gets so big it can really grind you down on prices. I saw this happen at the place I worked at in the summer when I was in college (it made pads and notebooks), Wal-Mart and Staples squeezed the margins and the company became much less profitable.
You're right that when the retailer dwarfs the manufacturer that the retailer gains the ability to negotiate price. And sometimes they will negotiate that price sharply. That is good for the consumer and bad for the small retailers who will not be able to compete on price. But will it actually be better for the manufacturers to sell to smaller entities? And for whom will it be better? It will be better for the smaller retailers. It is less efficient for the manufacturer. However, you outline the future very well. In ten years or so it will be large retailers, some regionals, and a few smart and tenacious little guys.
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