I watched the stream as well but am a bass player that falls into the "no thank you" camp on most clean blends. The Damnation Audio blends are the only ones that I have found that feel musical to my ears. Most of the other clean blends I have tried end up feeling like parallel signals to my ears. They are certainly popular for most bassists, but I'm not the only bass player I know that prefers no blend, or a well designed blend with an LPF.
I have tried a bunch of guitar designed dirt circuits that are hardly noticeable in my bass rig. Reading the romance copy on release, I had the same thought that doubled gain didn't make sense, but when actually playing the pedal, I was able to get the right amount of dirt without it getting too dirty. To me, the dirt levels in all three settings felt right on my passive basses and in my rig.
When I watched the stream I was happy to hear that they are planning on more bass specific pedals and that they are not looking to just offer bass versions of their existing pedals.