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Fender American Design Experience

#65
Fletz said:
I would guess they aren't too worried. The American Design Experience Precision that I am about to order is clocking in at $1,749 - a little less than list for an American Standard ($1,799). An American Standard generally sells for $1,200-$1,300 in a store. Which means, honestly, I am overpaying for a standard.

To be fair, I am building it with a Jazz neck with pearl blocks and the badass-like bridge. It also will have the AVRI 58 pups in it. (The AVRI's go for $1,800-1,900 new ... so maybe they will annoy their dealers ...)
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Yeah, I just ordered one at about that price - about $300-$500 more than an off-the-shelf American Standard. I'm paying for the maple neck and blond finish that have not been offered to lefties for ages. Another way to look at it is that it's $2,000 less than a custom shop bass. Yeah, the custom shop would have a nitro finish, but that's a pretty expensive finish.
 
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#67
Bob Rogers said:
Yeah, but it's not THAT much more expensive than pricing all the parts out at Warmouth. Resale should be at worst like that of a standard, while to resell a parts bass, you have to take it apart to get the best value.
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Excellent point. Which is why I am torn as to how/if I personalize the nameplate. I'd like to think I'll keep this one for life. (How many times have I said that?)
 
#69
just called..they will not do a lefty neck on a righty bass...some excuses were: limited supply of lefty stuff, not being able to take off the nut and flip it...it may happen in the future, blah,blah, blah...

us bassists are so demanding
 
#75
DwaynieAD said:
felt like they were going for the Henry Ford Model T business model.

severely limited options at quite a price.

I'd much rather have a fender but the only advantage I was seeing over a Warmoth build was the name on the headstock.

some TBers seem to have a very different experience tho, and that's awesome for them.
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I think it's cool and hope Fender keeps adding to it.
 
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#77
jazzonlyjazz said:
I'd like an option for it to be built in Mexico or somewhere else s the price can be cheaper. If I wanted a $2000 bass I could just get one from custom shop.

Stop neglecting the Mexican models!!! #iprotest
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You have obviously never looked at the custom shop price list. $2000 wouldn't go very far on a custom build there, you might get a body if you were lucky.
 
#78
awilkie84 said:
When I build a Warmoth Jazz using the parts only on their site, even including wiring, I come out $3-400 ahead of the Fender site...
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Opportunity cost .. while you may have the time, patience and maybe even skills to do that, many dont.

I can click a few buttons and I get what I ordered. I don't have to spend a couple of hours assembling and soldering.

300-400$ is not a big enough saving for me to want to fiddle with all that and I get a fender logo as a bonus.


But right now there are too few options. At least the guitar players can put on gold hardware on their designs. Gimme a bit of gold and maybe some more bling and I might get tempted.

fmrip4.png
 
#80
Lobomov said:
Opportunity cost .. while you may have the time, patience and maybe even skills to do that, many dont.

I can click a few buttons and I get what I ordered. I don't have to spend a couple of hours assembling and soldering.

300-400$ is not a big enough saving for me to want to fiddle with all that and I get a fender logo as a bonus.


But right now there are too few options. At least the guitar players can put on gold hardware on their designs. Gimme a bit of gold and maybe some more bling and I might get tempted.

fmrip4.png
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For the 30 minutes it took me to customize my Warmoth build & pick out the hardware & electronics, that's well worth the time. Are you telling me you make $600-800 per hour? It must be nice to make over 7 figures per year. Heck, even if you took an hour to plan it all out, that's still well worth the $3-400 in savings! As for the Fender logo, it's not worth that much, even in resale. The people around here are smarter than that.

Also, that Strat you designed is a Deluxe Player strat, right down to the finish & pickguard & gold plating. That's not worth the extra price, for sure.
 

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