Marketing is a craft. Marketers are overpaid employees taking stab guesses. Worst of all, these employees get a budget to consume with no accountability but most do know they fail so employee movement is high.I still find it kind of strange that prior to the amps and cabinets coming out why didn't they do demo videos of the amps & cabinets? You'd think that would be a smart promotional idea to get get people to hear what the amps & cabinets sound like.
Studdied Marketing and sales management at college. Their focus excludes customer input and is more often sourced from retailers who "think they know" what their customers want.


(I'm glad Frank did all the schlepping; I just had to plug in