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Double Bass Sting

I performed in one of those '80s videos, miming my bass part while the drummer waved sticks in the air behind an invisible kit. It was a very silly time. The performer also has no control over what the editor does with the material, and editors were usually non-musicians with little sensitivity to time or performance accuracy.
We all did things in the '80s we're not proud of.

I remember a video shoot at the Southfork ranch for a top 40 band I was in. The bandleader had complained that we all lacked any kind of charisma or stage presence (true). So, we all decided to go completely over the top in acting out as we were playing. It was beyond laughable.

As far as I know, this tape has been lost to the sands of time. Now let us never speak of this again.
 
In my experience playing music for TV programming (more than I care to remember), TV production staff are interested in making video impressions -- eye candy -- whereas audio impressions are somebody else's department, and if the studio doesn't happen to have someone good to work with audio, they'll have a non-essential member of the video staff do the audio work (or often just leave it as-is).

MTV is probably a little more concerned about the audio, but undoubtedly still far more concerned about the video. Consider their general audience.

Let's face it: for non-musician audiences, watching normal musicians play music is about as exciting as watching paint peel. The sound might sell, but the visual won't. But get a couple of people dancing on stage with instruments, no matter whether they really play them or not, and you'll light up the stage.

Of course, a couple of serious musicians strategically placed to listen along with the rest of the audience can change everything too.
 
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The more interesting question is why people do videos that aren't live performances in the first place.

Most pop music videos are short commercials for a song. And like television commercials, their approach and level of artistic merit depends on the talent, budget and intent of those involved, not to mention the target audience. Viewers know this and suspend disbelief if the "commercial" is well-made.
 
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Here's a few videos by bands I liked in the 80's and 90's where the bassist is playing a double bass even though they played electric bass on the recording. I don't know about Mike Mills, but I think Nick Seymour played double bass at a few Crowded House's early unplugged shows:





- Steve