Not sure if this is the right place for this thread but...
For those of you who don't know what Pokemon Go is, it is a mobile game where people walk around in real life to catch Pokemon and it is huge right now. I've heard that some businesses have been taking advantage of the increased foot traffic and put down lures to attract people to their business, but I haven't heard many people talking about its consequences on live music.
A friend of a friend's band is playing a show on Friday and are using Pokemon Go to advertise. There is a PokeStop at the venue and they have said they will be putting down lures all night and there is also a gym next door. This attracts people who are already interested AND other people in the area who haven't heard of the band, but see there is a Pokemon lure and gym there.
This could be a great avenue for bringing people in the door for shows in the near future and my band will definitely be using it by putting up posters at PokeStops and using lures during shows to bring people in.
For those of you who don't know what Pokemon Go is, it is a mobile game where people walk around in real life to catch Pokemon and it is huge right now. I've heard that some businesses have been taking advantage of the increased foot traffic and put down lures to attract people to their business, but I haven't heard many people talking about its consequences on live music.
A friend of a friend's band is playing a show on Friday and are using Pokemon Go to advertise. There is a PokeStop at the venue and they have said they will be putting down lures all night and there is also a gym next door. This attracts people who are already interested AND other people in the area who haven't heard of the band, but see there is a Pokemon lure and gym there.
This could be a great avenue for bringing people in the door for shows in the near future and my band will definitely be using it by putting up posters at PokeStops and using lures during shows to bring people in.