And when reading a review, all you truly know is one players opinion on sound for a particular rig that could be very different than another mans thoughts.
The motorcycle and automotive publications usually have many riders or drivers run the same vehicle on the same course. It is amazing how each person interprets the characteristics of each vehicle. Aside from which can go around the track faster, you get results like, "I set the fastest lap time but I would never buy this twitchy inconsistent, ill handling POS".
Amazing to me that the MI publications assume the reviewer is the end all authority, especially if the reviewer favors a particular signature sound. I assume that readership/funding does not allow for testing by others.
BTW, no attack on BPM as I love the publication but sometimes disagree with reviews based on my own experience with that gear in my own home.
It is a good illustration that a verbal description regarding very fine equipment can be purely subjective (all things equal) for different players.
But you knew all that...