I think reissuing the '64 Jazz was lame of Fender. The custom shop already reissued that year as a production model and produced it for over a decade. And now the custom shop isn't making the 64 anymore, but the used CS models are roughly the same price as a new avri 64. I'd take a used CS over a new avri any day.
Why not reissue a year that you haven't hit yet Fender? Why not a '66 binding and dots jazz, or any late '60s P our J? Don't we have enough redundant reissues of the early '60s/late'50s by now?
Same with the Ps.. Why reissue a '63 P when it's basically the same thing as the '62 Fender made for over 20 years? And what justifies a $600 difference in the'58 P compared to the '57 that had been made also for over 20 years. The tint is different on the neck? Wow, impressive!
In the end i think Fender assumes their customer base is stupid and will pay $600 or whatever more for a few minor changes like the dots being correct clay, or the Fender headstock decal having the correct parent #s (which should have been correct in the first place on the original avris. Judging by their sales, Fender is right.. people will eat anything they spoon feed them.
Don't get me wrong, I'm not judging anyone for buying a new avri, they are still great instruments. I'm just saying fender did basically nothing worth a price increase on their avri line, much less a HUGE increase.
I'm personally tired of Fender marketing these as being "more accurate reissues" than ever before. But like I've said before in another thread, they couldn't even put the correct tuners on the new '74 J - that style of tuner wasn't even used until late '76! Doesn't Fender even know their own products? Like pacojas said, its all just marketing BS.. I'm guessing by suits in the corporate office that probably don't even play music. Ok sorry, rant off.