Sorry to be a party pooper, but EHX already ship boatloads of pedals and have no reason to see TB win with publicity and Adsense money. Also, again, its still hurting the business of the many other EHX dealers around the world. If I was a dealer of EHX and TB undercut me, I would be pissed.
Take BJF effects for example, you can talk to Bjorn directly by PMing him on another 'certain' effects type forum. You can ask him as many times as you like for a Blueberry, but he will tell you that you have to go through Custom Sounds as they are the distributor. Sure, he could go down to his basement and knock up a pedal for you, but he doesn't want to hurt his dealers business (and end up with hundreds of personal requests). Same as if I go to Sydney and knock on Mr MI Audio's door and try and buy an effect through his back door. Its not going to happen.
Any reputable company will / should protect their dealers who work hard to move their product. Selling below an authorised price isn't fair. EHX have already proven they don't like it by smacking the bums of dealers who undercut prices on Ebay.
Then again, im an engineer and don't really know a great deal about sales etc.. I just can't see it myself.