But that's one of the points. There is a reason it is half the price and it's not just the Fender decal.
Does it have the vintage neck (one piece maple, 7.25 radius, vintage frets)? I don't believe so. Plus, the parts themselves - pots, tuners, etc. - are higher quality in the Fender.
I guess I understand the "price:quality ratio" point. However, I think the higher quality of the product merits a higher cost. Is the higher quality going to mean anything to the buyer? I guess it depends on the buyer's own needs and values.
It is a generalization, but, you do get what you pay for.
It has a one-piece maple neck with a 9.5" radius board and vintage frets. Which, for my money, is as good (I'm not a fan of extreme roundness, but that's a matter of taste). And sure, the components are slightly higher quality, but in meaningful terms we're not talking hundreds of dollars' worth of quality improvements.
Yesterday I A/B'd a US Fender Jazz and a Squier Affinity Jazz, which is about top-and-bottom as you can get (in terms of Standard models).
Now bearing in mind that the US Fender is FIVE TIMES more expensive than the Squier Affinity, I don't think the "get what you pay for" math works out here.
The woods used are not five time more expensive. Neither are the parts, nor is the labour. The build quality of the Squier is not 20% of that of the US Fender, and crucially it doesn't sound 80% less good. Sure, it
does sound less good, but not by any kind of significant margin.
Now I'm not necessarily saying that the Fender US is overpriced, but I am saying that what I've seen of the handful of Squiers I've tried out over the past week indicates that in terms of value-for-money, Squier gives you astounding bang for your buck.