In this case, because this isn't something we've done before on account of the powder-coated enclosures. There are enough things that can go wrong in the lead up to a launch, adding an entirely new manufacturing process to the mix is asking for trouble. DCX BASS Launched a while before we thought about doing this (and we were also working on the Halcyon Gold launch the moment the DCX BASS went out, so there wasn't much time anyway). There are only so many people to work on things and generally we're all working on a lot at once.
The reason we tend not to release multiple colours on launch is also a really boring, quite practical reason. It is an awful lot to manage and get right. We are a small company, ordering, producing and selling pedals at pretty small volumes. If you prep 500 units for launch, but sell it in 3 colours day 1, figuring out how to split those 500 units between colour options presents a headache which quickly becomes a major problem if one colour doesn't sell how you expect and all your stock is locked up (not to mention, there are minimum order quantities on things like panels that would cause issues). If we were ordering multiple thousands for a launch and had space/capacity to just sit loads of unused parts on a shelf, it might be a bit easier. But yeah, it's just not managable at our scales. Doing the two colour 76s alongside the BASSRIG pedals on launch was a challange and that wasn't even a new product.
Maybe one day, but we'll need to be a bit bigger before it is feasible. At the moment we're like... 13 people in total full-time?
- Jacob