Jazzdogg
Less barking, more wagging!
People prefer sounds that are louder. That's it. Tons of science behind that one but people almost inevitably prefer things that are louder over quieter.
My personal preference is for sounds that are well balanced and just loud enough so I can hear subtleties without suffering ear fatigue. The sound at most performance venues is too loud for me.
I don't tolerate loud sounds very well, and despite the fact that my hearing gets a little worse with each passing year, I find loud high frequencies downright painful.
