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So there it is. "Let's make the Thunderbird sound like 8 different basses," said some genius at Gibson marketing, enthusiastically. While normally I refrain from comment on things like this prior to actually playing one to hear it for myself, this is exactly the opposite of what I'd personally like to see in a T-bird.
Things I don't understand: There are SO many "versatile" basses on the market. So many. Why take a flagship product and strip it of what makes it great just to shoe-horn it in with everyone else's vision of a great, versatile instrument? "Tuned" coil taps - Because futzing around with three knobs and several switches is the epitome of rock and roll. The Babicz bridge, sure, maybe it's a huge sonic upgrade to play your 8 position coil taps through, but it is ugly. Did anyone notice in the article that the pick-ups look very familiar? Maybe like slightly differently wound G3 reissue single coils mashed together? Had a bunch left over, hey Gibson?
And lastly this: "For recording, the Thunderbird’s versatility is a huge plus, and for gigging…well, it’s certainly easier to take one bass to the gig than eight." I agree with the first part, sure, super handy, but the realities of recording, for me anyway, have been that there are always a number of instruments including my own to draw from, and I welcome that challenge. I really don't want the T-bird to sound like a Jazz. I have a Jazz for that. Short of me having one, there's likely a Jazz available at the studio or I can borrow one locally or even rent one. As for the last part of that sentence, NO ONE brings 8 basses to a gig.