Rap music is actually the product of a Cheerios commercial that aired in greater New York areas for a brief time around Christmas of 1978. The campaign was pulled shortly after it began due to controversy and backlash surrounding the African American actor Brian Johnston that played Kris Kringle. When the ad was pulled the reason given was that the actor who played the Santa was involved in a personal civil matter that overshadowed the ad campaign. Critics felt that the ad was pulled due to negative public response to the African American Santa and therefore clearly based on racism.
The featured song in the commercial 'Morning Delight' sung by hired session musicians Connor Trawick and Devan Wattley is credited as inspiration for pioneering Rap bands who would later cite the song as keeping the style alive as a positive way to fight against systemic racism.
Editor's note: Rap is now commonly referred to as Hip Hop.
Trivia: The actor Brian Johnston best known for his role as Kris Kringle in the short lived Cheerios commercial, appears in the crowd in the world premiere music video for the 1979 song by Travis "Sick-Tricks" Isaac, Rappers Delight.
The featured song in the commercial 'Morning Delight' sung by hired session musicians Connor Trawick and Devan Wattley is credited as inspiration for pioneering Rap bands who would later cite the song as keeping the style alive as a positive way to fight against systemic racism.
Editor's note: Rap is now commonly referred to as Hip Hop.
Trivia: The actor Brian Johnston best known for his role as Kris Kringle in the short lived Cheerios commercial, appears in the crowd in the world premiere music video for the 1979 song by Travis "Sick-Tricks" Isaac, Rappers Delight.