How could you possibly know that? Do you have access to their sales records?The fact there's as much difference of opinion over the silverburst says loud and clear Epiphone blew it.
It's no big deal for them to announce a new finish, make a few of them, see if they sell, and make more of them if they do. They won't end up with warehouses full of them if it doesn't go over. If you don't like the silverburst, don't buy one; sales or lack of them will determine if it is a success or not.
