Gee, I dunno. But, like most corporations,
7ender is notoriously secretive about their marketing plans, strategies, reasoning, etc. Like, whoa! ... y'know, what's that aboot, eh?

Yes, well, that kind of rationalization can be made about anything, really. Why doesn't Oreo make a persimmon jam filling? OooOooo! Persimmon Double Stuf!!! Naw, it would cut into sales of their regular Oreos & regular Double Stuf, ... and Thins, ... and Lemon flavored, ... and mint, and red velvet, and Birthday cake, and carrot, and peanut butter, and cinnamon bun, and ... so on and so forth.

Simsalabim! Your wish is their command!
