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Gibson 2016 - no basses?

My point makes total sense. What part are you having troubles understanding?

Using your logic, Gibson should also discontinue Tobias, Slingerland drums, Valley Arts and Kramer guitars. Just because a company has multiple products that each have a very small market share, the sum of the whole CAN be significant.

Gibson basses are a very small part of Gibson's overall business. I don't think anyone can argue that.

Should they discontinue them and would that make good business sense? Not if they sell a couple/few thousand MIA instruments a year and are making a few hundred bucks in margin on each one.

You miss my point in I don't think bass sales are an insignificant part of their total sales.Without #'s to back that claim up its just hearsay.Do I agree they sell more guitars than basses? Yes but is it insignificant ? No, I don't think so because if it was they would have stopped producing them when sales went below expectations for a few yrs.
 
Considering it's a very privately held corporation, that's run like a medieval fiefdom by one of the more...um...'eccentric' and 'peculiar'(?) CEOs in the music biz, I'd be hard pressed to speak with any semblance of authority about anything concerning Gibson's business strategies or finances.

That said, despite the many people who diss the Norlin years at Gibson - that was also the period when Gibson was at it's most innovative when it came to genuinely forward looking bass designs.
 
May have missed my chance, but the recent ES335 bass was beautiful. The Midtown was pretty darn attractive too. And don't get me started on the RD Artist... Whoa mama.

Gibson basses definitely have a different kind of mojo to other manufacturers.

Now, I personally think the Thunderbird and SG should stay in the Gibson line-up, and the Epiphone Jack Casady and Allen Woody should be moved over to the Gibson name. They're all proven winners.

JMO.
 
If basses were such an insignificant part of Gibson sales then they would have done away with them long ago.Sure they sell more guitars than basses but if it weren't profitable they wouldn't continue to do it.That makes no sense.


Here's what I was told by some buddies of mine who got a couple radio hits on country radio, and then a Gibson deal. They pretty much kept making basses for one reason. They wanted to be able to make deals with bands and keep Fender basses off of their stages. They didn't want to sign their guitar players with LesPaul guitars and then let the bassist bring a Fender on stage and get then just as much promo.

They haven't profited much at all in years
Pretty much had a small bump when Motley Crue and a couple other T bird players were showing them off. Since then bass manufacturing has been a big hole they keep dumping money into.

I think this is a smart move for them. Stopping production will cause a small mania over their stuff and they will be able to sell through all of those basses none of you bought before. Then they can reboot the Victory (or whatever that thing was that kind of looked like a Fender anyway) and a Grabber/Ripper reissue. That will sell 10X what the other neck divers did.
 
Here's what they should do. This will net them more sales than they know what to do with. Make a double cutaway, rounded edges, active/passive, two octave, 4 and 5 string (with lefties) that has a P bass pickup at the neck and a tap switch bucker at the bridge.

That will piss of every MM AND Fender fan and generate more sales than either.

:thumbsup:
 
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Here's what I was told by some buddies of mine who got a couple radio hits on country radio, and then a Gibson deal. They pretty much kept making basses for one reason. They wanted to be able to make deals with bands and keep Fender basses off of their stages. They didn't want to sign their guitar players with LesPaul guitars and then let the bassist bring a Fender on stage and get then just as much promo.

They haven't profited much at all in years
Pretty much had a small bump when Motley Crue and a couple other T bird players were showing them off. Since then bass manufacturing has been a big hole they keep dumping money into.

I think this is a smart move for them. Stopping production will cause a small mania over their stuff and they will be able to sell through all of those basses none of you bought before. Then they can reboot the Victory (or whatever that thing was that kind of looked like a Fender anyway) and a Grabber/Ripper reissue. That will sell 10X what the other neck divers did.

I just don't see them stopping production.If anything I see them cutting prices in the next few yrs and coming out with new and different models.I think some of there recent offerings such as the 2014 SG special basses was just a test run on the market to see how well new finishes would do and cheaper price points.Gibson basses have come along way in the past few yrs.I think the price increases this past yr was also just testing the waters to see how far they could push things and still make a profit.Plus they had to cover the cost of being raided by the Feds twice over some import bs.
 
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