We get it, you won't be buying one
I don't personally feel that gas should cost much more than $1 per gallon, but according to the market it does...
If these features are what a consumer wants, the only way to build it is to make it significantly larger, ~5U, and STILL more expensive. The only way to build it cheaper is to totally change some of the parameters (leaving out the compressor, using pedals instead of the more fully featured rack units, etc.), and it will still be larger.
I won't be spending $1800 on it either, but that doesn't mean that it's priced incorrectly.
Aww dangit! Reverse psychology is going to make me want to buy it now!!
Yes, which I agree with. If it works for somebody then great, not making a blanket statement for everyone with my posts, just saying why I don't feel it works for me. This apparently offends some.
I bet you won't with your sweet endorsement discount! I may buy you a few drinks and "trade" some cash for a few Tech 21 pedals you may "come across" if I'm in LA
Good company to have a relationship with, I'd love to do the same someday.

